Marketing Analytics and Data Science Intern
AAA Life Insurance Company
internship
Posted on:
Location Type: Office
Location: Livonia • Missouri • United States
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Job Level
About the role
- Support the planning, coordination, and tracking of analytics and data science initiatives within the Marketing organization to ensure alignment with business priorities and timelines.
- Partner with marketing, product, IT, and other cross-functional teams to gather requirements, document business needs, and support stakeholder communication.
- Collaborate with data scientists and analysts to translate analytical findings into clear business summaries, presentations, and action plans.
- Assist in quantifying and tracking project outcomes using defined corporate success metrics; help monitor project delivery efficiency and document performance insights.
- Prepare executive-ready materials (PowerPoint and written summaries) that clearly communicate analytics-driven insights and recommendations to leadership.
- Support the development and documentation of best practices for workflow management, reporting automation, and project tracking.
- Serve as a coordination point between technical teams and business stakeholders to help ensure transparency and alignment.
- Track key project milestones, risks, and dependencies; escalate issues appropriately and assist with mitigation planning.
- Assist in managing multiple concurrent initiatives by maintaining organized project documentation, timelines, and status updates.
- Communicate clearly and concisely with both technical and non-technical audiences.
- Maintain strong working relationships across teams and contribute positively in a collaborative environment.
- Balance attention to tactical details while understanding broader marketing and organizational strategy.
- Demonstrate strong attention to detail in documentation, reporting, and analytics validation.
- Take initiative in identifying opportunities for process improvement, automation, and innovation within marketing analytics workflows.
- Support exploratory analyses and experimentation efforts that may drive incremental sales growth, cost efficiencies, or improved customer outcomes.
Requirements
- Currently pursuing a Bachelor’s or Master’s degree in Business Analytics, Economics, Finance, Data Science, Computer Science, Statistics, Marketing Analytics, or a related field.
- Strong academic foundation in data analysis, statistics, or quantitative methods.
- Familiarity with analytics and data tools such as SQL, Python, R, Excel, Power BI, Tableau, or similar platforms.
- Exposure to cloud platforms (AWS, Azure, or GCP) is a plus.
- Basic understanding of how analytics supports business decision-making, particularly in marketing, customer acquisition, retention, segmentation, or financial services.
- Strong analytical and problem-solving skills with the ability to structure ambiguous problems.
- Proficiency in Microsoft PowerPoint and Excel; ability to create clear, visually compelling presentations.
- Familiarity with project management or collaboration tools such as Jira, Asana, Microsoft Project, or similar platforms is a plus.
- Interest in insurance, financial services, digital marketing analytics, or customer journey optimization is preferred.
- Excellent verbal and written communication skills, with the ability to translate technical concepts into business-friendly language.
- Demonstrated leadership through academic projects, internships, or extracurricular activities.
- Self-starter mindset with strong organizational skills and the ability to manage multiple priorities in a fast-paced environment.
- Understanding of data governance, ethical data use, and privacy considerations is a plus.
Benefits
- Health insurance
- Paid time off
- Professional development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
data analysisstatisticsquantitative methodsSQLPythonRExcelPower BITableauproject management
Soft Skills
analytical skillsproblem-solving skillscommunication skillsorganizational skillsleadershipcollaborationattention to detailinitiativetime managementadaptability