+A Educação

Senior Educational Product Analyst

+A Educação

full-time

Posted on:

Location Type: Remote

Location: Brazil

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About the role

  • Develop new educational products based on insights, stakeholder interviews and validation with target audiences.
  • Lead co-creation processes with partner institutions, aligning technical, academic and market requirements.
  • Translate strategic concepts into comprehensive documentation, including pedagogical specifications, marketing guidelines and enablement materials for internal teams (sales, marketing, content).
  • Define course positioning and value proposition, linking product attributes to market needs and competitive differentiators.
  • Monitor the course lifecycle, collaborating on updates, maintenance and portfolio evolution initiatives.
  • Analyze market, competitor and product performance data to recommend adjustments and new opportunities.

Requirements

  • Experience in product development (educational or digital), service design and/or portfolio management.
  • Knowledge of agile methodologies, Design Thinking, Lean Startup, Jobs-to-be-Done and customer journey frameworks.
  • Familiarity with prototyping, validation, documentation and project management tools (ClickUp, Asana, Miro, etc.).
  • Experience developing value propositions and positioning.
  • Knowledge of strategic marketing, positioning, branding and competitive analysis.
  • Ability to translate data and research into practical decisions about scope, tone and product differentiation.
  • **Preferred:**
  • Experience using co-creation tools and AI automation.
  • Previous experience in advertising agencies, edtechs or innovation consultancies.
  • Experience in product management teams, strategic planning or educational marketing.
  • Degree in Business Administration, Marketing, Design, Communications or related fields.
  • Postgraduate degree in Product Management, Innovation, Strategy, Marketing or similar.
Benefits
  • Meal allowance
  • Food voucher
  • Transportation voucher
  • Medical and dental insurance with 100% of the monthly premium paid by the company.
  • Daycare assistance.
  • Gym access for everyone with Wellhub (Gympass) — a network with over 250 activities across more than 50,000 gyms.
  • Profit Sharing Program (PPR).
  • One day off during your birthday month!
  • Education assistance for undergraduate, language and graduate courses, plus discounts at partner institutions!
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
product developmentservice designportfolio managementagile methodologiesDesign ThinkingLean StartupJobs-to-be-Donecustomer journey frameworksvalue propositionscompetitive analysis
Soft Skills
collaborationcommunicationanalytical thinkingstrategic thinkingproblem-solving
Certifications
degree in Business Administrationdegree in Marketingdegree in Designdegree in Communicationspostgraduate degree in Product Managementpostgraduate degree in Innovationpostgraduate degree in Strategypostgraduate degree in Marketing