9Spokes

GTM Product Specialist

9Spokes

full-time

Posted on:

Location Type: Remote

Location: United States

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About the role

  • You'll be the US-based product expert for our platform.
  • In prospect meetings telling the product story, shaping how we position the platform for FI buyers.
  • Running competitive intelligence, and feeding what you learn back into our NZ-based product team.
  • This will be done in close partnership with sales, marketing, and customer teams.
  • Lead the product contribution to sales cycles, joining key prospect and customer meetings to run discovery, tell the product story, demo workflows, and confidently handle FI-specific objections.
  • Act as product subject-matter expert and understand the platform architecture and integration patterns.
  • Represent the roadmap externally and land new features.

Requirements

  • Strong working knowledge of the US banking industry required; small business banking experience strongly preferred.
  • Confidence demonstrating software products in sales and customer calls.
  • 3+ years in a product marketing, solutions marketing, pre-sales, or GTM role within US financial services, including positioning, messaging, and sales enablement.
  • Experience developing ICPs, buyer personas, competitive positioning, and product-market fit stories for software products.
  • Familiarity with the product development lifecycle; able to collaborate with product managers and translate market feedback into clear requirements.
  • Hands-on experience creating sales enablement materials (battlecards, pitch decks, talk tracks, case studies).
  • Excellent communication and presentation skills, comfortable representing the 9Spokes platform to senior banking audiences.
  • Strong relationship management and interpersonal skills, building rapport at all levels of seniority internally and externally.
  • US Eastern Time zone preferred; Central Time zone considered.
Benefits
  • Health insurance
  • Retirement plans
  • Paid time off
  • Flexible work arrangements
  • Professional development
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
product marketingsolutions marketingpre-salesGTMsales enablementcompetitive positioningproduct-market fitsales enablement materialsproduct development lifecycleintegration patterns
Soft Skills
communication skillspresentation skillsrelationship managementinterpersonal skillsconfidencecollaborationrapport building