
Performance Creative Lead
82DASH
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteJob Level
Senior
About the role
- Develop the creative strategy for paid marketing across Meta, TikTok, and other channels.
- Turn customer-generated content into high-performing ads: selecting, editing, scripting, and refining assets.
- Build creative testing roadmaps, including hooks, angles, formats, and messaging variations.
- Collaborate with brands to understand their goals and translate raw content into performance-ready executions.
- Brief, guide, and support creators and customers when specific concepts or ad styles are needed.
- Analyse creative performance, identify winning patterns, and shape future creative direction.
- Work closely with marketing to improve how 82DASH captures, labels, and delivers performance-ready content.
- Maintain a strong understanding of emerging ad trends, platform shifts, and creative best practice.
Requirements
- 2+ years’ experience in performance creative, paid social, or UGC-driven ad production.
- Strong understanding of paid platforms – especially how creative affects performance metrics.
- Ability to turn raw customer videos into compelling story-led ads.
- Comfortable testing systematically and working with data to guide creative decisions.
- Creative, curious, and able to spot what feels genuine, human, and trustworthy.
- Excellent communication skills and the ability to guide creators and customers.
- Fluent English.
Benefits
- Work with a small, fast-moving team shaping the future of customer-generated content for brands.
- Creative ownership and the freedom to experiment with new formats and ideas.
- A role that sits at the heart of our product, content, and go-to-market strategy.
- Flexible, remote-friendly working culture.
- Opportunity to influence the standard for human-centred, authenticity-driven marketing.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
performance creativepaid socialUGC-driven ad productioncreative testingdata analysisvideo editingscriptingcontent refinementad performance metricsstorytelling
Soft skills
creativitycuriositycommunicationguidancecollaborationanalytical thinkingattention to detailadaptabilityproblem-solvingtrustworthiness