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About the role
Key responsibilities & impact- Support business growth strategies in key markets - including electronics, automotive, appliance, and general industrial - through application development and replication
- Collaborate with key decision makers at manufacturers to develop new applications for existing and new bonding solutions
- Deliver timely product recommendations, application evaluations, and quality resolution support to delight customers
- Conduct product and market-focused training through face-to-face engagements and webinars
- Collaborate with area and portfolio leaders to define area go-to materials through product performance analysis, competitive comparison, and understanding of market trends
- Coordinate and lead field trials with customers; evaluate local competition and marketing practices
- Continuously build knowledge in market and technology trends, converting processes, automation technologies, and industry standards
- Proactively contribute to the development of value propositions for effective commercialization
- Identify voice of market insights from key industries to support strategic decision-making
Requirements
What you’ll need- Bachelor's degree in Engineering (Materials, Chemical, Mechanical, or a related field)
- 3 –5 years of experience in application engineering or technical support in relevant markets
- Demonstrated knowledge and expertise in adhesives, bonding tapes, single coated tapes, and/or labels
- Knowledge and hands-on experience in tape converting processes
- Strong problem-solving skills with the ability to translate customer needs into technical solutions
- Proficiency in interpreting technical drawings, specifications, and test data
- Experience supporting product validation, troubleshooting, and customer trials
- Ability to communicate technical information clearly to both technical and non-technical audiences
- Good command of English, Bahasa Malaysia, and Chinese - both written and spoken
- Willingness to travel for customer visits, trials, or training (up to 25% out-of-town travel expected)
Benefits
Comp & perks- safety policies
- engagement in continuous improvement
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
application developmentadhesivesbonding tapessingle coated tapeslabelstape converting processestechnical drawingsproduct validationtroubleshootingcustomer trials
Soft Skills
problem-solvingcommunicationcollaborationcustomer engagementtrainingmarket analysisleadershipstrategic decision-makingvalue proposition developmentcustomer support
Certifications
Bachelor's degree in Engineering