Leading the development of marketing strategies and tactics aimed at generating demand for 3Ms graphics fleet solutions and brand owners.
Implementing and optimizing online and offline lead generation campaigns in partnership with area and/or global channel, product and integrated marketing teams.
Developing and executing a lead to revenue model in partnership with the graphics sales team.
Support the development and commercialization of new fleet graphics solutions and brand owner graphics by providing insights on fleet manager and brand owner needs.
Collaborate with area portfolio and marketing experience lab to lead development and implementation of USAC marketing plan.
Identify, monitor, and report on key marketing KPIs to evaluate campaign performance and guide data‑driven decision‑making.
Synthesize key market insights from various sources (e.g. industry KOLs, customers, sales team).

Requirements

Bachelor’s degree or higher (completed and verified prior to start)
Three (3) years of marketing and/or business development experience in a B2B environment in a private, public, government or military environment.
Two (2) years experience working with electronic sales and data tools such as Power BI and SFDC
Master's degree in business or marketing
Strong analytics and communication skills
Experience working in the graphics industry

Benefits

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

lead generationmarketing strategiesdata-driven decision-makinglead to revenue modelcampaign performance evaluationmarket insights synthesis

analyticscommunication

Bachelor's degreeMaster's degree in businessMaster's degree in marketing