3E

Senior Portfolio Marketing Manager

3E

full-time

Posted on:

Location Type: Hybrid

Location: Bethesda • Maryland • United States

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Salary

💰 $110,000 - $125,000 per year

Job Level

Senior

About the role

  • You’ll be the driving force behind portfolio-level marketing plans that elevate 3E’s presence, fuel demand, and support sales performance across key industry sectors and global markets.
  • Own and execute growth plans that span customer acquisition, cross-sell, and retention across priority and emerging markets.
  • Craft compelling messaging tailored to industries, buyer needs, and personas, turning complex technical capabilities into clear, customer-focused value stories.
  • Activate integrated campaigns in partnership with content, demand gen, events, and brand teams, using SEO/SEM, paid media, social, and more.
  • Manage our web presence for your portfolio: ensure product pages are optimized, current, and converted.
  • Support sales success with value-driven collateral, tools, and training resources that empower commercial teams to win, grow, and retain business.
  • Stay ahead of the curve by continuously gathering insights on the market, customers, competitors, and trends that shape your portfolio’s opportunity space.
  • Collaborate cross-functionally with product, sales, and GTM teams to align goals, strategies, and execution.

Requirements

  • 4+ years in B2B product or portfolio marketing, ideally in a software/SaaS environment
  • Proven experience developing and executing multi-channel marketing strategies
  • Comfort toggling between high-level strategy and hands-on execution
  • Strong storytelling and messaging skills, with a knack for simplifying complexity
  • Data-savvy and analytical, with the ability to use insights to inform decisions
  • Highly collaborative with strong stakeholder management and communication skills
  • Bonus Points If You Have:
  • Exposure to EHS, Product Stewardship or Supply Chain topics or terminology
  • Experience working in a growth-stage or midsize software company
  • Familiarity with tools like Salesforce, Asana, Google Ads, LinkedIn Ads, Canva, or Figma
Benefits
  • Health, dental, and vision insurance
  • Life insurance and disability coverage
  • Open PTO and parental leave
  • 401(k) plan with company matching
  • Employee assistance program
  • Voluntary supplemental benefits (Accident, Hospital Indemnity, Critical Illness)
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B product marketingportfolio marketingmulti-channel marketing strategiesSEOSEMdata analysisstorytellingmessaging
Soft Skills
collaborationstakeholder managementcommunicationstrategic thinkingexecution