Digital Marketing Specialist – Social Media Ads, SMM, SEO

20four7VA

Marketing VA supporting paid advertising and social media management for clients worldwide. Driving growth through Google Ads, social media campaigns, and organic strategies.

Posted 5/2/2026part-timeRemote • 🌎 Anywhere in the WorldMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Manage and optimize Google Ads campaigns
Manage paid ads on Facebook & Instagram
Review existing ad accounts and relaunch paused campaigns
Conduct A/B testing and performance analysis
Optimize budgets, targeting, and creatives for better ROI
Provide performance insights and recommendations
Support SEO strategy for website rebuild
Optimize website structure, metadata, and on-page SEO
Conduct keyword research and implementation
Collaborate on website updates to improve search visibility
Manage and maintain social media accounts (FB, IG, etc.)
Plan and schedule content calendars
Create or coordinate engaging content (graphics, captions, short-form videos)
Monitor engagement, respond to messages/comments as needed
Track and report social media performance metrics
Align content with brand voice and marketing goals

Requirements

What you’ll need

Proven experience in Google Ads and social media advertising
Strong understanding of ad testing, optimization, and analytics
Knowledge of SEO best practices
Experience in social media management and content planning
Ability to work independently and proactively
Comfortable making data-driven recommendations
Familiarity with creative or medical-related industries
Senior-level experience handling multiple ad accounts and platforms

Benefits

Comp & perks

Competitive rates
Weekly payments
Various open roles are available
Free training and upskilling
Constant support and guidance
A vibrant community always ready to support you
And more!

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Google AdsFacebook AdsInstagram AdsA/B testingSEOkeyword researchcontent planningperformance analysisad optimizationsocial media management

Soft Skills

data-driven recommendationsindependent workproactive approachcollaborationengagement monitoringcommunicationcontent coordinationperformance insightsbudget optimizationtargeting optimization