Publicist

• Actively pitch “A-list” media contacts to secure features, profiles, and trend stories
• Develop narratives to turn insights into story hooks that won’t be ignored
• Monitor the 24-hour news cycle to insert TerraCycle into our breaking news and cultural moments (newsjacking)
• Write high-quality, informative and interesting press releases and media pitches, with a keen eye for detail and accuracy
• Develop and foster relationships with key media and be able to coordinate interviews, manage deadlines, and develop talking points on behalf of TerraCycle
• Support the development of award submissions on behalf of TerraCycle, continuing to build on its legacy as one of the most innovative companies in sustainability

Senior Publicist enhancing TerraCycle’s reputation through media relations strategies

Senior Publicist

Senior Publicist at TerraCycle executing public and media relations strategies and securing high-impact media placements. Collaborating to develop narratives for effective storytelling and brand elevation.

• Develop and execute strategic PR campaigns to meet client objectives and goals.
• Liaise on a daily basis with clients, in-house publicists, and the media.
• Outreach to build new relationships and network within the media.
• Monitor the media, including newspapers, magazines, journals, broadcasts, newswires, television, and blogs, for opportunities for clients.
• Use system databases and systems to pull researched media lists and continuous online research for new build new media relationships.
• Work as part of a department account team to develop client proposals and implement PR activity strategies.
• Create monthly PR plans and strategies to guide campaign execution and ensure alignment with client goals.
• Create timely media angles and pitches for responsive news, leveraging current events and trends to secure media coverage.
• Manage and track media samples, ensuring accurate inventory, timely distribution, and effective follow-up on all samples.
• Communicate daily with the team to coordinate efforts, share updates, and effectively manage client workloads.
• Prepare regular client reports and attend client meetings.
• Create press releases and pitch letters, crafting compelling narratives to attract media attention and secure coverage for clients.
• Promote news stories and features to the media.
• Collate, analyze, and evaluate incoming media coverage.
• Ensure all media coverage is correct and communicate media placements ongoing to clients.
• Assist in event creation, including press conferences and on-site events for fashion, beauty, entertainment, and general promotions.
• Attend and promote client events to media and networks.
• Coordinate and manage client sample mailings.
• Undertake research for client strategy, press releases, media strategies and present to potential new clients.
• Manage the PR & Client aspect of possible crisis situations.
• Manage department interns.

Senior Publicist shaping PR campaigns at BPM-PR Firm in a hybrid role.

Senior Publicist executing strategic PR campaigns for diverse clients at BPM-PR Firm. Requires strong media relationships and communication skills in a hybrid work environment.

Publicist jobs in New Jersey

See all jobs on JobTailor

Senior Publicist

Senior Publicist