Product Marketing

• **Why you will love this opportunity as a Senior Product Marketing Manager at Civica**
• As Senior Product Marketing Manager, APAC, you will play a pivotal role in translating Civica’s global product marketing strategy into meaningful regional impact. Sitting at the intersection of Product, Sales, Customer Success and Marketing, you will shape how Civica’s value is communicated, understood and realised across APAC markets. This is a highly visible role that combines strategic influence with hands-on execution, providing the opportunity to drive commercial outcomes across a diverse portfolio of software solutions serving critical public services.
• You will lead the activation of compelling value propositions, regionalise messaging and go-to-market plans, and ensure customer-facing teams are equipped with the tools, insights and narratives needed to succeed. Working closely with senior stakeholders across APAC and global teams, you will help create stronger market positioning, improve commercial performance, and amplify the voice of customers throughout the product lifecycle.
• This opportunity offers the chance to influence regional growth initiatives, launch market-leading solutions, develop customer advocacy programmes and contribute directly to Civica’s focus on improving Conversion, Velocity and Value. You will join a collaborative and high-performing environment where your expertise, ideas and leadership will have a direct impact on business success and the communities we serve.

Senior Product Marketing Manager – APAC

• Own regional business performance across APAC, including revenue attainment, customer satisfaction, and operational execution
• Lead and scale the company's APAC go-to-market organization across sales, customer success, support, and services functions
• Carry and manage the regional revenue target, partnering closely with Account Executives and regional GTM leaders to drive pipeline and close strategic deals
• Work directly with customers, partners, and internal stakeholders to ensure successful delivery and long-term customer success
• Develop and execute regional hiring plans to support continued growth and customer demand
• Partner with Executive leadership teams to align regional execution with global strategy, processes, and operating models
• Identify operational gaps and proactively recommend scalable solutions as the APAC business matures
• Serve as a strategic thought partner on future regional infrastructure needs across services, support, and customer operations
• Participate directly in customer conversations, strategic accounts, and complex deal cycles
• Build strong relationships with key regional partners and customers across the audit and advisory ecosystem.

Director, GTM APAC

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Senior Product Marketing Manager – Growth & Monetisation

• Drive product marketing for Objective RegWorks
• Own the messaging, campaigns, and go-to-market activity
• Create practical, high-quality sales tools and collateral
• Turn customer and market insights into action
• Test new product initiatives quickly and efficiently
• Partner closely with corporate marketing to execute campaigns
• Drive awareness through digital and social campaigns
• Support product launches, events, and market-facing activity
• Act as the link between customer feedback, sales insights, and product direction

Product Marketing jobs in Australia

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Senior Product Marketing Manager – APAC

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