Marketing Operations

• Optimize Hubspot Strategy for full funnel alignment with Marketing, Sales, and Customer Success teams.
• Work with the Growth Marketing team to build and scale marketing operations & insights function.
• Standardize campaign processes around lead capture, data capture, assignment, notification, and other workflows.
• Develop reports to analyze key KPIs including marketing channel performance and effectiveness.
• Build the attribution model for the marketing organization.
• Manage ongoing projects and communicate status across stakeholders.
• Balance long-term projects with day to day changes in a dynamic environment.
• Serve as the primary system administrator for marketing operations platforms and integration points.
• Draft documentation and update ongoing documentation around new and existing system architecture

See all jobs on JobTailor

Senior Marketing Operations Specialist