Marketing Analyst

• Primary lead for administering GPO contracting activities and acts as a liaison for related activities between Sales and Contract Marketing
• Leads GPO and IDN contract sign up process for all products and designated accounts under the commercial area of focus (Pharmaceuticals, Infusion Therapy & Medical Device, or Biosimilars)
• Administers, and maintains all contract set up in Model N system
• Working knowledge of the administration and governance of pricing relationships, membership rosters, and contract eligibility process
• Participates and recommends contract terms for customer agreements
• May directly interface with customer on contract negotiations
• Timely, and efficient confirmation, and validation of contract set up and eligibility within required timelines
• Compiles and maintains product information for bids/RFP’s and RFI’s
• Maintains and provides guidance on all contracting activities, such as bids/RFP’s, terms and conditions, and redlining in collaboration with other functional stakeholders in accordance with department and company policies
• Supports and executes contract strategy and bid responses in cooperation with senior leaders across the commercial organization
• Collaborates with internal functional groups relative to assigned accounts which includes written correspondence, contract updates and maintenance, milestone tracking, billing, and membership
• Proactively tracks, governs, and leads expiring contracts or extension activities
• Provides and ensures accuracy of ad hoc reporting as needed
• Identifies process improvement opportunities, and develops, or enhance tools to assist in the work deliverables
• Uses SAP, Model N, Qlik, CLM, CRM and other databases/tools to obtain, prepare, compile, and analyze information
• Analyzes KPIs to drive improvements in contract marketing process
• Provides support during new product launches by ensuring contract information is up to date
• Completes all training requirements, including all department-specific, compliance training, etc.
• Participates in any and all reasonable work activities as assigned by management

Senior Analyst, Contract Marketing – IV Therapy

• The Analyst, Contract Marketing is responsible for managing contracting activities for GPO’s, IDN’s and complex key accounts.
• Including mentoring and training the Commercial Operations Contract and Pricing Team to better support NAM Medical Devices and Infusion Therapy Sales and Marketing, ensuring alignment with company goals and objectives.
• Collaborates with Senior Management, Contract Marketing to identify training needs and implements new processes to improve overall team efficiency and productivity.
• Creates and manages customer agreements for GPO, IDN’s and complex key accounts.
• Works cross-functionally with the Commercial, Finance, and Legal teams on contract development, administration, compliance and reporting.
• Develops implements, administers, and maintains the key contracts under area of responsibility including contract eligibility and contract pricing.
• Administers and maintains customer-specific pricing and quotes within Fresenius Kabi’s systems for assigned accounts.
• Develops and coordinates assigned account contracts, amendments, new product offers, contract implementation and maintenance including contract eligibility and COT review.
• Manages pricing relationships between GPO contracts including Acute, Alternate, DSH, Retail and Committed contracts.
• Works with Sales and National Accounts team to support and execute Device and Infusion Therapy support of contract strategies.
• Redlines customer agreements in collaboration with internal team stakeholders (legal, contract marketing and NA).
• Responsible for leading RFI, RFP and bid submissions.
• Generates monthly customer and sales reports with an emphasis on continual enhancements.
• Conducts analysis to calculate customer rebates and penalties as outlined in customer agreements.
• Administers and tracks the placement of equipment at a customer location.
• Manage and resolve customer pricing disputes.
• Prepares and distributes ad hoc sales and management reports.
• Creates customer lease orders, financing, and billing plans within Fresenius Kabi’s ERP system.
• Responsible for the developing and maintaining content for the Contracts and Pricing Team Training Library and SOP’s.
• Coordinates and provides training to new hires and cross functional partners.
• Identifies and implements new processes to improve overall team efficiency and productivity.
• Facilitates and supports cross-functional process improvements.
• Completes all training requirements, including all department-specific, compliance training, etc.
• Participates in any and all reasonable work activities as assigned by management.

Analyst, Contract Marketing – IV Therapy

• Owns execution of ancillary RFPs for large group clients, both new business and renewal.
• Serves as a subject matter expert and resource for peers.
• Leverages ancillary benefits knowledge to conduct a thorough analysis and highlight plan design modifications, enhancements, and deviations that go beyond price comparisons.
• Adheres to all clearly defined best practices and Service Level Agreements (SLAs) to ensure we’re providing a timely and quality deliverable to our broker partners.
• Maintains all marketing opportunities in the organization’s Customer Relationship Management system (CRM) to ensure seamless integration with cross-functional teams.
• Builds relationships with internal colleagues as well as external broker and carrier partners.
• Supports efforts to gather carrier underwriting guidelines, plan administration insights, & compliance details in support of internal processes and broker education.
• Identifies continuous improvement opportunities and implements strategies and solutions developed in partnership with leadership.

Senior Marketing Analyst – Ancillary Insurance Benefits

• Develop, execute, and optimize marketing campaigns including Account-Based Marketing (ABM) campaigns in close partnership with the Senior Director and Growth teams
• Design and implement multi-touch brand awareness campaigns leveraging social media, digital display advertising, geofencing, content syndication, and events
• Coordinate all stages of marketing campaign development—from planning and kickoff to delivery and post-campaign debrief—ensuring alignment to scope, budget, and timeline
• Produce marketing collateral and sales assets, including thought leadership content, factsheets, blogs, case studies, whitepapers, and event summaries
• Develop, schedule, and manage digital content for social media (LinkedIn, X/Twitter, YouTube, etc.) and web, amplifying company messaging and maintaining a regular communications cadence
• Execute geofencing and location-based campaigns for trade shows, policy events, and targeted agencies
• Maintain digital asset libraries, update content repositories, and ensure brand compliance in all public-facing materials
• Technical Proposal Content Support: Assist in the organization and maintenance of technical content libraries, including writing and editing standardized proposal boilerplate and capability statements in collaboration with technical SMEs
• Government-Specific Content: Produce specialized content assets, such as contract vehicle overviews, compliance summaries, and Fed/State RFP response templates, tailored for government audience consumption
• Create and manage demand generation campaigns to drive pipeline growth
• Develop nurture streams and lead follow-up strategies, tracking Marketing Qualified Leads (MQLs) to sales opportunities in Salesforce
• Support business development teams with tailored collateral throughout the customer lifecycle, influencing conversion rates and long-term account relationships
• Utilize analytics platforms (Google Analytics, Salesforce, ABM platforms) and campaign reporting to measure performance, track ROI, and inform strategic improvements
• Monitor web traffic, campaign engagement, conversion metrics, and lead quality; summarize findings for leadership and provide actionable recommendations
• Assist in managing the marketing budget: ensure fiscal discipline across events, campaigns, and creative initiatives
• Support data cleanliness within the CRM and Marketing Automation platforms, ensuring all campaign tracking adheres to internal governance and public sector data privacy guidelines
• Execute the Market Shaping strategy, ensuring consistency across company, partners and platforms
• Work cross-functionally with BD, technical subject matter experts, and creative resources to achieve unified marketing operations
• Uphold high standards for brand identity, messaging accuracy, and market reputation
• Support contract and vendor coordination for creative and digital services
• Other duties as required

Business Development Analyst

• Manage the day-to-day administration of the marketing project management platform (Asana)
• Coordinate creative projects from intake through delivery
• Monitor project progress, identify risks, and proactively communicate timeline changes
• Maintain dashboards, reports, and tracking tools
• Review creative deliverables for completeness and compliance

Senior Analyst, Marketing Operations

• Support direct marketing strategy through data-driven campaign recommendations, project management and improving reporting processes.
• Execute marketing campaigns, including setup, targeting, approvals, auditing and invoicing.
• Analyze campaign performance, data and processes to identify trends, develop performance reporting and recommend improvements.
• Translate complex data into clear, actionable insights and present to executive leadership to guide decision-making.

Marketing Analyst jobs in Illinois

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Senior Analyst, Contract Marketing – IV Therapy

Analyst, Contract Marketing – IV Therapy

Senior Marketing Analyst – Ancillary Insurance Benefits

Business Development Analyst

Senior Analyst, Marketing Operations

Direct Marketing Analyst