Marketing

• Serve as the brand EC channel co-pilot, track and diagnose business performance
• Act as the channel representative in brand NPD projects, provide channel insights for product design
• Develop exclusive launch & activation plans and set targets during product development
• Prepare pre-launch toolkits, track post-launch performance, monitor and review targets
• Lead channel-dedicated C2M projects
• Coordinate cross-team resources to ensure on-time and high-quality project delivery
• Take charge of channel insight, planning, resource integration, execution and review of brand campaigns
• Regularly deliver brand business scorecard and channel diagnosis
• Participate in EC transformation projects to improve investment efficiency

Trade Marketing Manager

• 协助市场经理制定市场推广方案、落地产品营销活动
• 参与市场传播策略制定
• 与销售、产品等内部团队联动,创作符合品牌调性和不同受众的传播文案和内容

Marketing Professor

• Develop and deploy long-term and short-term strategy to drive portfolio
• Lead annual marketing plan
• Develop activation strategies, communication and promotion plan, pricing strategy, new product launches and distribution priorities
• Prepare sales forecasts and marketing budgets, monitor sales volume, revenues and costs against forecasts, and adapt plans to improve the sales performance of products
• Monitor, analyze, and evaluate domestic and international market trends, client behavior and competitor activity to identify market opportunities for the products

Marketing Manager

• Connect people and possibilities with our diverse portfolio of transportation, e-commerce, and business solutions.
• Spark creative solutions, and adapt to change.
• Leverage our diverse talents, experiences and ideas to be more responsive to customer challenges.
• Maintain and enhance brand building through innovative marketing strategies.
• Collaborate with cross-functional teams to develop new services and marketing communications.

Marketing Specialist

• Establish China growth marketing to improve marketing funnel contribution.
• Working together with local BU teams on marketing campaign planning and implementation.
• Collaborate with China BU leaders to develop and execute pricing strategy.
• Develop China E-commerce differential strategy and drive E-commerce business growth.
• Develop and lead an efficient China central marketing team culture.

Senior Marketing Manager

• develop regional brand strategies and annual promoting plans
• identify regional business opportunities and potential trends
• roll out product knowledge training for sales force
• lead engagement plan and conduct direct communication with regional TLs
• execute regional-wide standalone activities and promotional activities
• monitor regional promotional spending with Regional Sales Manager
• control annual brand A&P with accurate monthly phasing
• contribute to key stakeholders engagement plan

Senior Local Marketing Manager

• Develops, analyzes, and maintains key objectives for the brand strategy of Spravato
• Collaborates with cross-functional partners (medical, finance, sales, market access, supply chain, and global) to effectively develop and execute the marketing plan
• Builds and maintains strong relationships with key customers, scientific leaders, treatment centers, and stakeholders
• Develops tactical and operational marketing plans and contributes to market insights generation
• Ensures quality and consistency across brand materials while maintaining compliance
• Assesses brand performance, market dynamics, and competitive landscape to shape new marketing initiatives
• Leads brand planning, forecasting inputs, business analysis, and drives key strategic projects
• Represents the brand in core teams and cross-functional working groups
• Supports lifecycle management planning and identifies long-term growth opportunities
• Integrates Credo values and leadership imperatives into decision-making and daily work

Marketing jobs in China

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