Marketing

• Lead the country-level marketing strategy for the Surgery platform.
• Oversee the development and execution of the Platform Strategy, including pricing strategy.
• Build a high-performing organization with strong talent pipelines, clear accountability, and a culture of collaboration and execution.
• Provide direction and support to ensure effective commercial execution and achievement of business objectives across all market segments.

Senior Surgery Marketing Manager

• Develop and execute highly effective promotional marketing strategies that drive business growth for AgroFresh across a robust portfolio of products in the United States, Latin America and Canada
• Build and execute all paid, owned, and earned marketing strategies to drive growth in the full marketing funnel
• Measure the impact of tactics on sales, adjusting as needed
• Drive lead generation, qualification, and nurturing to support conversion to sale
• Optimize the customer journey from awareness through conversion
• Enable the sales leads funnel for the region
• Lead regional product and program launches in close collaboration with Commercial (Sales), Global Product Management and R&D colleagues
• Lead Marketing Automation and campaign attribution for the region

Regional Marketing Manager

• Coordinar actividades de marketing comercial
• Desarrollar y ejecutar estrategias de marketing
• Colaborar con equipos internos en proyectos de marketing

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Senior Surgery Marketing Manager

Regional Marketing Manager

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