Growth Marketing

• Own Starlink’s consumer subscriber growth strategy and execution for Arkansas, Louisiana, Oklahoma, and Texas, fully responsible for achieving ambitious growth targets within the states
• Serve as Starlink’s local market owner, accountable for awareness, acquisition, partnerships, and performance
• Execute business development strategies to expand Starlink’s consumer presence across the region
• Identify, evaluate, and build new customer acquisition channels including with internet service providers, affiliates, utilities, retailers, installers, real estate partners, community organizations, and local governments
• Drive deal execution from opportunity identification through commercial agreements and partner launch
• Represent Starlink in external discussions with prospective commercial partners and community stakeholders
• Lead local marketing and awareness initiatives including field marketing, community events, trade shows, retail activations, and grassroots campaigns
• Build Starlink’s brand presence and visibility throughout the region
• Collect and synthesize customer and partner feedback to influence product offerings, pricing strategies, and go-to-market approaches
• Track and report on subscriber acquisition performance, partner productivity, and campaign / growth initiative ROI
• Collaborate with sales, product, marketing, operations, engineering, and finance teams to execute scalable growth programs
• Develop and execute pilots and growth experiments to identify high-performing acquisition channels

Growth Manager

• Own the growth marketing strategy, including goals, channel mix, budget allocation, and success metrics across demand generation efforts
• Build and maintain a full-funnel marketing plan aligned to pipeline and revenue goals in partnership with Sales and RevOps
• Foster a culture of testing, learning, and continuous improvement across campaigns
• Report marketing performance to leadership with clear connection to pipeline and revenue outcomes
• Lead, coach, and develop a team across paid media, email, events, and digital marketing
• Create a high-accountability, high-support environment with clear expectations and strong execution
• Oversee content strategy, website performance, SEO, and emerging AI search visibility
• Own the event marketing strategy for webinars, conferences, summits, and field events
• Drive attendee acquisition and post-event follow-up through coordinated multichannel campaigns
• Measure event impact across registrations, attendance, pipeline, and revenue
• Lead paid media strategy across search, social, and other digital channels
• Own reporting for key growth metrics, including leads, pipeline, acquisition costs, and channel performance
• Partner with RevOps to ensure accurate attribution and clear measurement of marketing's revenue impact

Growth Marketing jobs in West Virginia

See all jobs on JobTailor

Growth Manager

Director of Growth Marketing