Conversion Rate Optimizer

• Being the primary interface for our clients running their workstreams as per 6 core services listed above.
• Ensuring all client requirements are understood, documented and validated, drawing on your experience to help define requirements.
• Provide strategic guidance on measurement, optimisation, and activation initiatives
• Identify opportunities to improve client data maturity and support the Client Services Director and the client on their digital experience strategy and tool selection
• Delivering training support to your clients based on your advanced capabilities/experience of the core tools we use
• Data Collection: working closely with Enablement Specialists and developers, you’ll oversee the successful delivery of data collection initiatives, ensuring solutions align with client business objectives by: Creating and reviewing requirements documentation, Reviewing and supporting solution reference designs, implementation plans, and QA processes, Supporting the configuration of analytics tools (Report Suites, Target Activities etc), Coordinating the internal team members and client stakeholders to ensure deliverables are completed on time, Supporting the delivery team to ensure QA is completed to the highest standard, Creating segments, calculated metrics and performance dashboards to ensure all reporting requirements are met
• Data Activation and Optimisation: working closely with clients, Enablement Specialists, and developers, you will lead data activation and optimisation initiatives that improve customer experiences and drive measurable business outcomes by: Leading experimentation and optimisation programmes for clients, Supporting the design, prioritisation, and delivery of A/B tests and personalisation activities, Supporting personalisation strategy, execution, and measurement initiatives, Helping clients design and optimise omni-channel customer journeys and activation programmes, Analysing test results, and provide recommendations to improve customer experiences and business outcomes

Senior Enablement Lead, Analytics, CRO, Personalisation

• Drive roadmap delivery and product accountability
• Own and manage the product roadmap and backlog, setting clear priorities and ensuring a steady flow of delivery-ready work.
• Translate commercial objectives into well-defined user stories and acceptance criteria.
• Lead discovery and refinement, working with stakeholders to clarify needs and shape deliverable scope.
• Take accountability for delivery outcomes, making informed decisions on scope, sequencing and trade-offs to maximise value.
• Work closely with engineering teams
• Collaborate with developers, QA and analysts to ensure shared understanding of priorities and outcomes.
• Ensure requirements are clear and customer needs are accurately represented.
• Support planning, refinement and review sessions to keep delivery focused and unblocked.
• Promote strong agile practices and continuous improvement, including exploring new tools and ways of working.
• Manage stakeholder relationships and commercial priorities
• Build strong relationships with internal teams, acting as the key product contact for your area.
• Engage with external partners to understand needs and feed insights into the roadmap.
• Communicate progress, priorities, risks and dependencies clearly and regularly.
• Align stakeholders by translating strategic goals into clear product direction.
• Support effective collaboration
• Act as a connector across product, engineering and wider teams.
• Share clear updates on progress, risks and dependencies.
• Contribute to retrospectives and continuous improvement initiatives.
• Collaborate on conversion and experimentation initiatives
• Partner with Marketing, UX and Sales to support CRO and experimentation.
• Own the delivery of A/B and multivariate tests, ensuring clear requirements and robust tracking.
• Use data and insights to inform decisions and shape backlog priorities and product direction.

Product Owner – Conversion Rate Optimisation

• Assist in delivering the strategy and KPIs which directly contribute to business objectives.
• Own the end-to-end delivery in experimentation, including prioritisation, managing the Optimisation Roadmap.
• Gather requirements, test briefing & sign-off processes with key stakeholders, measurement and next step recommendations.
• Maintain the Optimisation Roadmap and track all activity, hypotheses creation, outcomes and applying these across the organisation.
• Conduct regular competitor analysis and insights, staying abreast of industry best practice.
• Drive the continuous process improvement of our processes covering insight-driven ideation, business prioritisation, customer centric UX execution, robust build and QA processes and reporting, analysis and communications.
• Support the development and delivery of new propositions, and MVPs to our customer base.

Conversion Rate Optimisation Executive

• Shape and refine service messaging
• Design and deliver integrated marketing campaigns
• Generate qualified leads
• Empower a growing sales team in achieving their targets
• Work closely with sales and operational stakeholders to elevate market awareness
• Strengthen our value proposition
• Accelerate lead generation across key service lines
• Develop and execute a digital content strategy
• Monitor impact of digital strategy

Senior Marketing Manager – CRO Experience Required

• Shape and refine service messaging.
• Design and deliver integrated marketing campaigns.
• Generate qualified leads and empower a growing sales team in achieving their targets.
• Work closely with sales and operational stakeholders to elevate market awareness, strengthen value propositions, and accelerate lead generation across key service lines.

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Senior Enablement Lead, Analytics, CRO, Personalisation

Product Owner – Conversion Rate Optimisation

Conversion Rate Optimisation Executive

Senior Marketing Manager – CRO Experience Required

Senior Marketing Manager – CRO Experience Required