Brand Manager

• Execute integrated marketing communications activities for an assigned brand or portfolio by developing content and campaign materials aligned with established messaging and marketing direction across digital, social, email, web, and event channels
• Create multichannel marketing assets that enable effective customer engagement by drafting, designing, editing, and publishing content, including graphics, videos, written materials, presentations, and promotional collateral for use across campaigns and sales enablement efforts
• Deliver digital marketing campaigns that build awareness and generate inbound interest by executing activities across web properties, search marketing, social media, and marketing automation platforms in accordance with defined campaign objectives and timelines
• Apply market and performance insight to improve marketing execution by monitoring campaign results, engagement metrics, and channel performance, and using insights to refine tactics and improve effectiveness within established frameworks
• Coordinate marketing communications schedules and content calendars by planning, maintaining, and adjusting editorial schedules that align day-to-day communications activity with campaign timing, business priorities, and channel-specific delivery requirements
• Manage external vendors, agencies, and partners to support marketing execution by coordinating inputs, clarifying requirements, reviewing deliverables for accuracy and quality, and ensuring content is delivered on time and aligned with established brand and campaign expectations
• Execute events and promotional activities by coordinating event logistics, stakeholders, materials, messaging, and follow-up activities that reinforce brand presence, enable engagement, and capture participation and lead outcomes for reporting and review

MarCom Brand Specialist, Part Time

• Definir y articular el posicionamiento de Creai y Silia en el mercado.
• Establecer y mantener una voz de marca consistente en todos los puntos de contacto.
• Diseñar y ejecutar la estrategia de generación de demanda: canales orgánicos, paid, eventos, PR.
• Definir y monitorear métricas que conectan marketing con pipeline comercial.
• Liderar la producción de contenido de alto valor para audiencias enterprise.
• Gobernar la presencia digital de Creai: web, LinkedIn, y otros canales relevantes.
• Desarrollar relaciones con medios, comunidades y plataformas relevantes en LATAM.

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MarCom Brand Specialist, Part Time

Brand Manager