Brand Manager

• Build and execute Marketing Automation campaigns with varying complexities and sizes.
• Coordinate and liaise with internal and external stakeholders to ensure all relevant content, assets and target audience parameters are received for campaign execution.
• Work with BMC Products support team to have new contacts added to Marketo system.
• Regular reporting to key stakeholders on the performance of marketing automation campaigns.
• Provide project support to team members throughout the various stages of the project, including testing.
• Ensure that system updates and new governance are communicated, understood, and followed by key stakeholders.
• Act as a brand champion, ensuring that all external campaigns and online content support the firm’s brand and business strategy and compliant to risk and quality safeguards set by EY.

Marketing Automation Associate

• Create a webpage based on all information provided/add proper components/modules - as specified in the word document received from stakeholder/editor
• Upload and publish content on Adobe Experience Manager (AEM) for ey.com and related sites
• Comfortable in using Content Management System (CMS) - managing, creating, and publishing the pages
• Collaborate with stakeholders, designers and approvers to ensure content is published on time
• Possess an eye for design and basic knowledge in design software such as Photoshop, Adobe Premiere and MS Office software

Web Publishing Specialist

• Tactical execution of Marketing Automation campaigns with varying complexities and sizes
• Experience with supporting email marketing campaigns and using various digital marketing tools, Marketo knowledge is a must
• Coordinate and liaise with internal and external stakeholders to ensure all relevant content, assets and target audience parameters are received for campaign execution
• Provide project support to all MarTech team members throughout the various stages of the project, including testing use cases
• Regular reporting to key stakeholders on the performance of marketing automation campaigns and suggest on improvement avenues that is backed by data
• Support process improvements and educate users on campaign best practices
• Standardization and documentation of technical processes using our internal systems
• Able to define and document the functional and technical requirements for executing (developing, deploying, managing, tracking, and measuring) the automated campaigns
• Act as a brand champion, ensuring that all external campaigns and online content support the firm’s brand and business strategy and compliant to risk and quality safeguards set by EY
• Work towards organizational objectives along with stakeholders’ project

Senior Associate – Marketing Automation

• Responsible for performing the activities related to Brand Marketing and Communications.
• Support projects involving tactical execution of campaigns end to end, process improvements and educating users on campaign best practices.
• Have a strong background in managing projects and adhering to processes and methodical approach.
• Showcase agility and proactivity in working with stakeholders and engage in solution driven conversations.
• Hands-on experience with lead lifecycle, nurturing, and an in-depth knowledge of email marketing best practices.
• Tactical execution of Marketing Automation campaigns with varying complexities and sizes across channels.
• Orchestrate subject matter expertise in Marketing Automation, Digital Marketing, and Marketo platform usage for the team to implement the tool across the regions.
• Coordinate and liaise with internal and external stakeholders to ensure complete briefing including - all relevant content, assets and target audience parameters are received for campaign execution.
• Working with Marketo country leads and support them with increased Marketo usage and maturity.
• Database management activities such as data clean-up and normalization to improve database quality.
• Management and coordination of report responses, RSVPs using Marketo or event tool platforms.
• Provide project support to all MarTech team members throughout various stages of the project, including testing use cases.
• Regular reporting to key stakeholders on the performance of marketing automation campaigns, provide insights and recommendations to improve campaigns continuously.
• Support process improvements and educate users on campaign best practices.
• Standardization and documentation of technical processes using internal systems and Marketo.
• Able to define and document the functional and technical requirements for executing (developing, deploying, managing, tracking, and measuring) the automated campaigns.
• Act as a brand champion, ensuring that all external campaigns and online content are compliant to firm’s brand and business strategy and adhere to risk and quality safeguards set by EY.
• Work towards organizational objectives along with stakeholders’ project.

Marketing Automation, Supervising Associate

• Conceptualizing and planning new products by gathering feedback on unmet therapeutic needs
• Preparing product manuals, designing positioning strategies, and overseeing successful product launches
• Coordinating with sales teams for post-launch audits and performance reviews
• Conducting market research and finalizing positioning strategies for branding and promotions
• Leading and developing the team with performance appraisals and mentoring
• Devising region-specific strategies for sales planning and review with feedback from RSMs

Brand Manager jobs in India

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Marketing Automation Associate

Web Publishing Specialist

Senior Associate – Marketing Automation

Marketing Automation, Supervising Associate

Group Brand Manager