Email Marketing Specialist

Zoftify — Travel Software Development

Email Marketing Specialist responsible for building structured email communications and improving campaign performance for travel industry. Collaborating with international projects in a flexible part-time role.

Posted 8/2/2026part-timeRemote • 🇳🇱 NetherlandsJuniorMid-LevelWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in email marketing strategies, including the creation of engaging email sequences and the use of analytics to optimize performance. Proficient in Mailchimp and Zapier for automations and integrations, with a focus on the travel industry.

Highest-signal resume keywords

Email Marketing ExperienceMailchimp ProficiencyZapier IntegrationsEmail Analytics UnderstandingTravel Industry Knowledge

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Email Sequence CreationEmail Campaign DevelopmentAutomation SetupPerformance Metrics AnalysisA/B Testing

Soft Skills

Clear CommunicationEngaging Content Creation

Tools & Technologies

MailchimpZapier

Industry Keywords

Travel IndustryEmail Marketing

About the role

Key responsibilities & impact

Create email sequences for leads (welcome, nurturing, re-engagement)
Develop and send regular company email campaigns
Set up automations and integrations via Zapier
Work with Mailchimp: segmentation, templates, triggers, campaigns
Monitor analytics: open rates, CTR, conversions, A/B tests
Optimize email communication workflows for the travel audience

Requirements

What you’ll need

2+ years of experience in email marketing
Experience in the travel industry is a plus
Strong English skills (all communication and content in English)
Proficiency in Mailchimp and setting up automations
Ability to create clear and engaging email sequences
Experience with Zapier integrations
Understanding of email analytics and performance metrics

Benefits

Comp & perks

Flexible part-time format (approx. 20 hours per week)
Work with international projects
Long-term collaboration
Opportunity to grow your workload and income if desired
Bi-weekly payments