Head of Brand

yummy

Head of Brand responsible for brand, organic marketing, and community for healthy instant meal company. Building visibility and engagement in the German market with a growing team.

Posted 6/29/2026full-timeMünchen • 🇩🇪 GermanyLeadWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in brand strategy development, community building, and content creation, with a strong focus on organic marketing and social media engagement. Proven ability to lead teams and drive brand visibility in the food innovation sector.

Highest-signal resume keywords

Brand MarketingCommunity BuildingContent StrategyTeam LeadershipSocial Media Strategy

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Brand StrategyContent CreationOrganic MarketingSocial Media ManagementTrend Analysis

Soft Skills

Strategic ThinkingHands-On LeadershipPassion for Healthy Nutrition

Industry Keywords

Food InnovationStartup CulturePublic RelationsViral Content

About the role

Key responsibilities & impact

You are responsible for the overall picture: brand, organic marketing, social media, and community all come together under your leadership
You develop the brand strategy that makes yummy the #1 ready-meal love brand — with "Instant" as technology and "Real Food. Now." at its core
You build a community that is passionate about yummy and our mission
You produce content that truly engages: organic, long-lasting, viral
You think of brand and paid as one system, not two separate departments
You know how to turn faces into brands. Founder visibility is a fixed part of your plan
You spot trends before they become trends
You will build your own team over the long term

Requirements

What you’ll need

Several years of experience in brand marketing or social media in a dynamic environment
Proven track record of building brands and communities, not just maintaining them
Strong command of content and social strategies; PR experience is a plus
You have led people or are confident in your ability to build and develop a team
You think strategically but are hands-on
You are passionate about healthy nutrition, food innovation, and startup culture

Benefits

Comp & perks

Genuine brand responsibility from day one. No corporate bureaucracy, no committees, no waiting — you start making an impact immediately
Close collaboration with the founding team
Munich office as your home base; we’ll work together to find the right solution for balance
Mobile work equipment is provided
If you relocate to Munich for us, we’ll support you
Attractive compensation
Free yummy products and discounts for friends and family
A purpose that matters: healthy nutrition for everyone