Writesonic

Content Marketing Lead

Writesonic

full-time

Posted on:

Location Type: Remote

Location: United States

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Job Level

Senior

Tech Stack

WordPress

About the role

  • Write various content pieces per month: blog posts, guides, data studies, industry analysis
  • Ghostwrite the founder's LinkedIn posts (5x/week) with data insights, customer wins, and industry takes
  • Package proprietary data from 500M+ AI conversations into research reports that journalists cite and marketers share
  • Create social content for product launches, partnerships, and company milestones
  • Write and ship a weekly newsletter with original insights (not just curated links)
  • Develop long-form whitepapers and benchmark reports (e.g., "State of AI Search 2026")
  • Build comparison and alternative pages that rank and convert
  • Write guest posts and contributed articles for Search Engine Journal, Search Engine Land, and similar publications
  • Write case studies with real metrics: "How [Company] increased AI visibility by X% with Writesonic"
  • Create one-pagers, battlecards, and ROI frameworks the sales team uses daily
  • Write landing page copy for verticals (ecommerce, SaaS, finance, agencies)
  • Develop email sequences for enterprise nurture and PLG onboarding
  • Create webinar scripts, event materials, and speaker briefs
  • Write product-led content: feature deep-dives, use case guides, getting started docs
  • Create a repeatable content calendar tied to product launches, data releases, and industry events
  • Build templates and playbooks so content quality stays high at speed
  • Use AI tools daily to research, draft, and iterate (you should be faster than any traditional writer)
  • Track content performance: organic traffic, lead gen, citation in AI platforms, sales team usage
  • Maintain the brand voice guide and make sure everything Writesonic publishes sounds like Writesonic

Requirements

  • 4+ years in B2B SaaS content marketing, ideally at companies in $2M-$20M ARR range
  • Published portfolio showing range: blog posts, case studies, data-driven research, social content
  • Has written for a technical audience (SEO, marketing ops, growth) without dumbing things down or using jargon
  • Can write a compelling 2,000-word article in a day, not a week
  • Experience ghostwriting for founders or executives on LinkedIn/Twitter
  • Has created content that directly generated pipeline or influenced deals (not just page views)
  • Understands SEO deeply enough to write content that ranks, not just reads well
  • Comfortable interviewing customers for case studies and extracting the metrics that matter
  • Power user of AI tools. Uses AI to go 3x faster, not to produce generic output
  • Strong editorial eye. Can self-edit ruthlessly. Hates filler, fluff, and AI-sounding copy
  • Knows the difference between content that looks good and content that drives action
  • Experience with Webflow, WordPress, or similar CMS (can publish without help)
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
content marketingSEOghostwritingdata-driven researchcopywritingemail marketinglong-form writingcase study developmentcontent performance trackingcontent calendar development
Soft Skills
strong editorial eyeself-editinginterviewing skillsability to write quicklyattention to detailability to extract metricsadaptabilitycreativitycommunication skillscollaboration