Workday

Channel Marketing Manager

Workday

full-time

Posted on:

Location Type: Remote

Location: Florida • Pennsylvania • United States

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About the role

  • Develop, implement, and manage marketing strategies through direct interactions with partners and their employees
  • Management of marketing campaigns across face to face channels
  • Analysis of campaign performance and preparation of reports
  • Enhance the customer experience within face to face channels
  • Management of performance marketing budget for face to face channels
  • Evaluation of market research and competitive analysis
  • Collaborate closely with other functions/business divisions
  • Lead team performing complex tasks
  • Communicate complex information and influence stakeholders

Requirements

  • Prior experience of strategic marketing development and execution across multiple channels
  • Experience supporting live or face-to-face marketing and customer engagement events
  • Considerable understanding of compliance, risk, and governance standards
  • Proficiency with data analytics tools and marketing performance reporting
  • Ability to travel up to 25%
  • Communication and presentation abilities for diverse audiences
  • Adaptable and able to juggle multiple priorities in a fast-paced environment
  • Collaborative mindset with cross-functional teams and external partners
  • Detail-oriented with a focus on accuracy and accountability
  • Creative problem-solver with a positive approach.
Benefits
  • Health insurance
  • 401(k) matching
  • Flexible work hours
  • Paid time off
  • Remote work options
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
strategic marketing developmentmarketing campaign managementdata analyticsperformance marketingmarket researchcompetitive analysisreport preparationcustomer engagementbudget managementcompliance standards
Soft Skills
communicationpresentation abilitiescollaborationadaptabilitydetail-orientedproblem-solvinginfluencing stakeholdersteam leadershipaccountabilityability to manage multiple priorities