
Customer Marketing Manager
Wiley Road Foods
full-time
Posted on:
Location Type: Office
Location: North Andover • Massachusetts • United States
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Salary
💰 $100,000 - $135,000 per year
About the role
- Own customer-facing marketing strategy across our business
- Lead cross-functional initiatives spanning demand generation, trade shows, media management, agency coordination, and channel-specific marketing execution
- Mentor and manage a team, drive results across multiple customer segments (Club Store, Grocery, Foodservice, C-Store, Industrial)
- Act as the bridge between Sales, Product, and external partners
- Shape strategy, and own execution across the full marketing spectrum
Requirements
- Bachelor's degree in marketing, business, or related field required, MBA a plus
- 7+ years in marketing, with direct people management experience
- Experience in the Consumer-Packaged Goods, Food & Beverage or related industries
- Trade Marketing, B2B Marketing, Shopper Marketing, or Customer Marketing experience preferred
- Exceptional presentation and interpersonal skills to interact and communicate effectively with colleagues, cross-functional teams, and customers
- Strong business acumen with data-driven mindset - track performance, optimize based on results, and can speak to ROI with confidence
- Creative Storytelling, strong problem solving, quantitative and analytical abilities
- Highly creative, self-motivated and detail-oriented
- Strong project management - juggle multiple campaigns, deadlines, and stakeholders without dropping the ball
Benefits
- affordable, quality healthcare for our associates and their families
- life insurance and disability benefits to provide security
- retirement benefits to help plan for the financial future
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
trade marketingB2B marketingshopper marketingcustomer marketingdata-driven mindsetquantitative abilitiesanalytical abilitiesproject management
Soft Skills
presentation skillsinterpersonal skillscommunication skillsbusiness acumencreative storytellingproblem solvingself-motivateddetail-oriented
Certifications
Bachelor's degree in marketingMBA