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Digital Marketing Executive, Paid Media
White StuffDigital Marketing Executive managing Paid Search and Paid Social for White Stuff, enhancing digital performance and ensuring effective project execution across various channels.
About the role
Key responsibilities & impact- Support the day-to-day management and optimisation of Paid Search and Paid Social, working closely with agency partners.
- Maintain and grow organic search visibility, working closely with our SEO partner.
- Manage the monthly Affiliate validation process.
- Support the optimisation of the product feed to improve performance across channels.
- Own weekly reporting on key KPIs including spend, demand, ROAS, new customers and CPA.
- Analyse performance data using Excel and translate insights into actionable recommendations.
- Track competitor activity and report on digital marketing trends.
- Support the planning and execution of a test-and-learn roadmap.
- Work with partners to implement and evaluate tests, identifying opportunities to improve efficiency and drive growth.
- Work closely with teams across the business to deliver against trading and customer targets.
- Brief in assets and copy, ensuring alignment with brand guidelines and campaign objectives.
- Support website content builds to ensure campaigns and trading activity are executed effectively.
- Manage relationships with agency partners (e.g. feed providers, affiliate network).
- Ensure campaigns are delivered accurately and on time, maintaining a high level of attention to detail.
Requirements
What you’ll need- Experience working with Paid Search and/or Paid Social is essential.
- Familiarity with platforms such as Google Ads, Microsoft Ads, Meta Ads and Google Search Console.
- Analytical skills with confidence using Excel (VLOOKUPs & Pivot tables).
- Experience working within retail/Ecommerce is desirable.
Benefits
Comp & perks- Hybrid working
- Quarterly/Annual bonus opportunity
- Up to 25 days holiday per annum, plus bank holidays
- 2 extra (paid!) days off per year to volunteer in the local community
- 50% discount
- Subsidised BUPA Dental Insurance
- Healthcare cash plan and Life Assurance
- Interest free season ticket loan
- Pension Contribution
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Paid SearchPaid SocialSEOAffiliate validationData analysisExcelVLOOKUPPivot tablesCampaign managementPerformance optimisation
Soft Skills
Attention to detailAnalytical skillsCommunicationCollaborationProject management