Webrepublic

PPC/SEM Specialist

Webrepublic

full-time

Posted on:

Location Type: Hybrid

Location: Cape Town • 🇿🇦 South Africa

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Job Level

JuniorMid-Level

About the role

  • Develop and execute innovative campaign strategies to ensure our clients become industry leaders
  • Create, manage, and supervise high-impact Google Ads campaigns from inception to execution
  • Continuously analyze performance via Google Analytics and attribution tools to maximise ROI
  • Partner with the International Account Management team to exceed client expectations and maintain high satisfaction
  • Conduct deep keyword research and craft compelling search ad copy that resonates with target audience behaviour.

Requirements

  • A National Diploma or Degree in Marketing, Economics, Communications, or a related field
  • at least 1-2 years of relevant experience, ideally within a digital agency
  • Proficiency in Google Ads and Google Analytics is essential
  • Familiarity with Social Media, Display, or Video Advertising is a major plus
  • Exceptional written and oral communication skills in English
  • Fluency in German, French, Italian or Spanish is highly beneficial.
Benefits
  • a dynamic work environment fostering personal growth and development
  • opportunities to work on exciting projects with leading global brands
  • learning from Subject Matter Experts across all digital marketing disciplines
  • flat hierarchies and short decision paths
  • being part of a young, dynamic, and international team
  • exposure to disciplines beyond your own skill set
  • a vibrant office space in Cape Town and a flexible work environment (hybrid work)
  • a competitive compensation package

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
Google AdsGoogle Analyticskeyword researchsearch ad copycampaign strategiesperformance analysisROI maximizationdigital marketingsocial media advertisingdisplay advertising
Soft skills
communication skillswritten communicationoral communicationclient managementteam collaborationproblem-solvingcreativityanalytical thinkingattention to detailcustomer satisfaction
Certifications
National DiplomaDegree in MarketingDegree in EconomicsDegree in Communications