Webrepublic

PPC/SEM Specialist

Webrepublic

full-time

Posted on:

Location Type: Hybrid

Location: Cape Town • South Africa

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About the role

  • Develop and execute innovative campaign strategies to ensure our clients become industry leaders
  • Create, manage, and supervise high-impact Google Ads campaigns from inception to execution
  • Continuously analyze performance via Google Analytics and attribution tools to maximise ROI
  • Partner with the International Account Management team to exceed client expectations and maintain high satisfaction
  • Conduct deep keyword research and craft compelling search ad copy that resonates with target audience behaviour.

Requirements

  • A National Diploma or Degree in Marketing, Economics, Communications, or a related field
  • at least 1-2 years of relevant experience, ideally within a digital agency
  • Proficiency in Google Ads and Google Analytics is essential
  • Familiarity with Social Media, Display, or Video Advertising is a major plus
  • Exceptional written and oral communication skills in English
  • Fluency in German, French, Italian or Spanish is highly beneficial.
Benefits
  • a dynamic work environment fostering personal growth and development
  • opportunities to work on exciting projects with leading global brands
  • learning from Subject Matter Experts across all digital marketing disciplines
  • flat hierarchies and short decision paths
  • being part of a young, dynamic, and international team
  • exposure to disciplines beyond your own skill set
  • a vibrant office space in Cape Town and a flexible work environment (hybrid work)
  • a competitive compensation package
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
Google AdsGoogle Analyticskeyword researchsearch ad copycampaign strategiesperformance analysisROI maximizationdigital marketingsocial media advertisingdisplay advertising
Soft Skills
communication skillswritten communicationoral communicationclient managementteam collaborationproblem-solvingcreativityanalytical thinkingattention to detailcustomer satisfaction
Certifications
National DiplomaDegree in MarketingDegree in EconomicsDegree in Communications