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Creative Strategist
Wall Street QuantsCreative Strategist responsible for developing and executing content strategies on TikTok and Instagram for WallStreetQuants. Focused on creative production, performance analysis, and trend identification.
About the role
Key responsibilities & impact- Own the creative strategy across organic and paid: hooks, angles, formats, narratives, what we test next
- Write scripts and briefs for short-form video (TikTok, Reels, Shorts) and ad creative
- Ship volume: we want 30-50 ad creative variations per month and consistent organic output. Iteration is the job.
- Work closely with our media buyer to read performance data and feed it back into the next round of creative
- Stay deep in the platforms — trends, formats, what's working for adjacent niches, what the algorithm is rewarding this week
Requirements
What you’ll need- A portfolio that shows range: talking-head, voiceover/b-roll, testimonial, meme-edit — not one signature style
- Comfort talking in performance terms (CTR, CPA, ROAS, hook rate, hold rate) and reading ad account data
- You've personally shipped hundreds of ad variations, not dozens
- Strong writing — hooks, scripts, captions. Most creative wins or loses in the first three seconds, and that's writing
- You understand the full funnel: that ad creative interacts with landing page, offer, and audience, and you ask about all three
- Nice to have
- Background or genuine interest in markets, trading, quant finance, or technical subjects — you don't need to be a quant, but you should be able to learn this material fast and not make us cringe
- You've built or grown your own creator account
Benefits
Comp & perks- $48k-78k compensation
- Full remote, flexible hours, async-first culture
- Real ownership — you're shaping the channel, not executing someone else's brief
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
script writingad creative developmentvideo editingperformance analysisdata interpretationcreative iterationcopywritingfunnel understandingad variation productiontrend analysis
Soft Skills
creativitycommunicationcollaborationadaptabilityanalytical thinkingattention to detailtime managementproblem-solvingcuriositylearning agility