Wall Street Quants

Marketing – GTM Engineer

Wall Street Quants

full-time

Posted on:

Location Type: Remote

Location: United States

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About the role

  • Design, build, and optimize email campaigns across the full customer lifecycle — welcome sequences, nurture flows, re-engagement, and post-sale communications.
  • Plan, launch, and manage Facebook and Instagram ad campaigns.
  • Work closely with the sales team to ensure marketing efforts translate into qualified pipeline.
  • Own the marketing tech stack — CRM, email platform, ad accounts, analytics tools, and the integrations between them.

Requirements

  • You are proficient with AI coding tools such as Claude, Cursor and use them daily to build automations, landing pages, scripts, and integrations faster than traditional development allows.
  • You have hands-on experience with CRM platforms — HubSpot, Salesforce, or similar — including pipeline configuration, lead scoring, workflow automation, and reporting.
  • You've run campaigns in Facebook Ads Manager and understand audience creation, pixel setup, conversion tracking, retargeting, lookalike audiences, and budget optimization.
  • You've built and managed email marketing programs using platforms like HubSpot, Converkit, ActiveCampaign, Mailchimp, or Customer.io.
  • Prior experience is not strictly required. Most importantly, you have to be willing to learn and constantly adapt.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
email marketingcampaign managementautomationCRMlead scoringworkflow automationaudience creationconversion trackingbudget optimizationanalytics
Soft Skills
adaptabilitycollaborationcommunication