Mid-level Content Analyst
Cheil Brasil
Content Strategy Supervisor
W3haus
full-time
Posted on:
Location Type: Hybrid
Location: São Paulo • 🇧🇷 Brazil
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Develop and oversee social media content strategies for Wella brands, connecting storytelling, innovative formats, and trends.
- Translate the brand’s strategic territories into guidelines that guide editorial streams, campaigns, and special projects.
- Collaborate closely with creative, data, and media teams to ensure message consistency, format optimization, and application of digital best practices.
- Work within multidisciplinary squads, facilitating alignment between teams and ensuring strategic deliverables focused on results.
- Monitor content performance, using data to provide recommendations that continuously improve the effectiveness of initiatives.
- Mentor and support the development of the content strategy team, fostering a culture of learning and continuous growth.
Requirements
- Solid experience in planning and content strategy for social media, ideally at agencies serving the beauty sector.
- Deep knowledge of the digital ecosystem and the unique dynamics of social platforms.
- Strong connection to and interest in the beauty industry and related consumer behavior.
- Ability to translate data and cultural trends into creative, practical strategic actions.
- Collaborative mindset, comfortable working in squads and coordinating integrated deliveries across different areas.
- Clear communication skills, with the ability to present insights and proposals in an objective and engaging manner.
- Experience with social listening tools and digital data analysis.
Benefits
- Hybrid work model with 3 days in the office at the location near Shopping Eldorado, São Paulo – SP.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
content strategysocial media planningdigital data analysisdata translationtrend analysis
Soft skills
collaborationcommunicationmentoringstrategic thinkingcreative problem solving
