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Volkswagen Group

Digital Experience Manager

Volkswagen Group

Digital Experience Manager leading Volkswagen South Africa's digital transformation journey across the customer value chain. Responsible for managing projects and driving improvement in digital customer experiences.

Posted 7/4/2026full-timeSandton • 🇿🇦 South AfricaMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in leading digital transformation strategies and managing cross-functional digital projects, with a strong focus on stakeholder management and continuous improvement of digital customer journeys. Proficient in budget management and utilizing digital marketing tools to enhance customer engagement.

Highest-signal resume keywords
Digital Marketing ExperienceProject ManagementStakeholder ManagementAdobe AnalyticsCRM Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Digital MarketingDigital ManagementUXSEOHTMLCSSCMSData AnalyticsStatisticsProject Management
Soft Skills
Strategic ThinkingExcellent CommunicationLeadership
Tools & Technologies
Adobe AnalyticsCMSSpider P & FPDSMBVVictor
Certifications & Qualifications
Bachelor's DegreeHonours Degree
Industry Keywords
Digital TransformationDigital EcosystemCross-Functional ProjectsBudget ManagementAgency Management

About the role

Key responsibilities & impact
  • Lead the long-term digital transformation strategy.
  • Manage cross-functional digital transformation programmes.
  • Drive continuous improvement of digital customer journeys.
  • Manage the Volkswagen digital ecosystem, CRM and lead platforms.
  • Coordinate digital projects, budgets and agencies.
  • Monitor KPIs, risks and project delivery.
  • Build stakeholder relationships across VW, dealers and global partners.

Requirements

What you’ll need
  • A formal 3-year Bachelor's degree and/or Honours Degree from a recognized tertiary institution, preferably with majors in any of the following Digital Marketing / Strategy / Marketing / Data Analytics / Statistics / Project Management
  • Minimum 5 years' experience in Digital Marketing with Digital Management and UX.
  • Experience with Adobe Analytics, CMS, Spider P & F, PDS, MBV and Victor.
  • Experience managing CRM, digital ecosystems and cross-functional projects.
  • Budget management and agency management experience.
  • Strategic thinking
  • Project & programme management
  • Stakeholder management
  • SEO and website analytics knowledge
  • HTML/CSS/CMS understanding
  • Excellent communication and leadership skills

Benefits

Comp & perks
  • Competitive packages
  • Flexible Working model
  • Community Support