VEO STUDIO

Head of Strategy – US Market, Food & Beverage

VEO STUDIO

full-time

Posted on:

Location Type: Remote

Location: United States

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Job Level

Lead

About the role

  • Design 360º, multi-channel go-to-market strategies for brands and products
  • Develop positioning frameworks, market entry strategies, and territorial expansion plans
  • Lead new product launch strategies and growth plans
  • Conduct strategic diagnostics across market, consumer, competition, channels, and opportunities
  • Connect business strategy with creativity — defining concepts, narratives, activations, and priorities
  • Lead and coordinate internal and external teams to ensure aligned end-to-end execution
  • Provide direction to multidisciplinary teams, setting focus, structure, and ways of working
  • Present strategic proposals to clients with clarity, rigor, and authority
  • Turn ambiguity into structure and translate vision into actionable plans
  • Ensure strategies are implemented with consistency and long-term vision

Requirements

  • 8+ years of experience in strategy, consulting, or brand leadership
  • Proven experience in brand positioning, go-to-market strategies, and product launches
  • Experience working across multi-channel ecosystems
  • Strong understanding of the US market
  • Experience leading teams or multidisciplinary projects
  • Background in F&B, CPG, or lifestyle brands
  • Strong leadership, stakeholder management, and client presentation skills
  • English is required; Spanish is a strong plus
Benefits
  • Freelance collaboration model
  • Full-time role with long-term continuity
  • Autonomy, flexibility, and responsibility in work
  • High level of commitment to projects, teams, and business objectives
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
go-to-market strategiesbrand positioningproduct launchesmarket entry strategiesterritorial expansion plansstrategic diagnosticsmulti-channel ecosystems
Soft Skills
leadershipstakeholder managementclient presentationteam coordinationstrategic thinkingcommunicationcreativity