Veeva Systems

Manager – Field Marketing

Veeva Systems

full-time

Posted on:

Location Type: Remote

Location: France

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About the role

  • Develop and execute field marketing plans, working with key stakeholders to define the goals, strategy, content, tactics, KPIs for the year
  • Plan and build integrated marketing campaigns for both customers and prospects utilizing various channels, content types, and tactics, including email marketing (Marketo), social, digital advertising, sales enablement etc
  • Deliver virtual and in-person events from planning, preparation to execution, and reporting
  • Use Account Based Marketing strategies to help support key deals and key projects
  • Help organize the annual Veeva Summit, including logistics, customer communities, internal and external communications, event app management, and reporting
  • Work cross-functionally with product, sales, customer success, and other teams to develop and execute go-to-market programs
  • Track and measure all marketing programs and optimize resources against objectives and budget

Requirements

  • Native-level French, with high proficiency in English
  • 5+ years of experience in demand generation/field marketing within B2B enterprise software or cloud-based solutions
  • Ability to turn vision into strategy and a marketing plan
  • Experience running integrated marketing programs for demand gen and customer campaigns, from planning, execution, to reporting
  • Proven ability to build relationships and collaborate with a number of stakeholders including sales, subject matter experts, services, and product marketing
  • Self-motivated, innovative, collaborative, creative, and analytical
  • Experience managing quarterly and annual program budgets
  • Experience in vendor management and negotiating
  • Hands-on experience using CRM, marketing automation systems, digital advertising
  • Strong project management skills; excellent attention to detail
  • Excellent oral and written communication skills, including experience copywriting for email, landing pages, and social media campaigns
  • Self-starter with the proven ability to excel in a fast-paced environment
  • Growth-mindset and a team player
Benefits
  • Work anywhere policy – Yes, you can utilize our office spaces or work remotely when you need to
  • Generous holiday allowance
  • Wellness and fitness allowance
  • Health Insurance
  • Income protection and death benefits
  • 1% charitable giving program
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
demand generationfield marketingintegrated marketing programsmarketing strategyevent planningaccount based marketingbudget managementvendor managementcopywritingproject management
Soft Skills
collaborationrelationship buildingself-motivatedinnovativecreativeanalyticalattention to detailcommunicationteam playergrowth mindset