Senior SEO Content Strategist

Valtech

SEO Content Strategist developing and executing global SEO content strategy for Valtech as The Experience Innovation Company. Responsible for organic content performance and collaboration across marketing teams.

Posted 6/13/2026full-timeRemote • 🇵🇱 PolandSeniorWebsite

About the role

Key responsibilities & impact

Own organic content performance
Develop and execute a global SEO content strategy aligned to Valtech's positioning as The Experience Innovation Company
Conduct keyword research and competitive analysis to identify content gaps and topic clusters across key verticals — retail, automotive, financial services, health and B2B
Partner with regional marketing teams to ensure global strategy translates into locally relevant execution
Create and commission content that ranks and resonates
Brief and develop long-form content — thought leadership, guides, case study landing pages and pillar pages — with clear direction on search intent, structure and narrative angle
Work with subject matter experts, practice leads and leadership to surface Valtech's most distinctive thinking
Guard Valtech's brand voice across all content you commission: confident, optimistic and human — never jargon-heavy
Drive continuous improvement
Track and report on organic traffic, keyword rankings, content engagement and conversion performance
Conduct regular content audits and prioritise a refresh backlog that maximises SEO impact
Stay ahead of algorithm changes, AI-driven search trends and LLM-optimised content (LLMO) best practices
Collaborate across the marketing ecosystem
Embed SEO thinking into the content creation process alongside copywriters, designers and editors
Work with the Martech, Demand Generation and Campaign teams to support the full funnel
Partner with the web team to implement on-page SEO best practices — metadata, internal linking, structured data and page experience signals

Requirements

What you’ll need

4+ years in SEO content strategy, ideally in B2B or professional services
Proven track record of growing organic traffic and improving keyword rankings at scale
Strong writing skills — you can make complex ideas clear and compelling
Proficiency with SEMrush, Ahrefs, Google Search Console, Screaming Frog and GA4
Solid grasp of technical SEO fundamentals and the ability to work with developers to implement recommendations
Experience briefing and commissioning content from writers, designers and subject matter experts
Comfort with data storytelling and performance reporting for senior stakeholders
Experience navigating complex, matrixed, global organisations

Benefits

Comp & perks

26 working days of paid vacation
National holidays covered
Sick leave (up to 20/year)
Unpaid leave (up to 20/year)
Medical insurance
Multisport card OR Multikafeteria
Maternity & paternity leave support
Internal workshops & learning initiatives
Professional certifications reimbursement
Participation in professional local & global communities
Growth Framework to manage expectations and define the steps to move towards the selected career
Mentoring program with the ability to become a mentor or a mentee to grow to a higher position
Flexibility, with remote and hybrid work options (country-dependent)
Career advancement, with international mobility and professional development programs
Learning and development, with access to cutting-edge tools, training and industry experts

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

SEO content strategykeyword researchcompetitive analysiscontent auditson-page SEOtechnical SEOdata storytellingperformance reporting

Soft Skills

strong writing skillscollaborationcommunicationleadershipcontinuous improvement