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U.S. Bank

Email Campaign Manager

U.S. Bank

Email Campaign Manager leading development, execution, and optimization of email programs for U.S. Bank's Consumer and Small Business unit.

Posted 5/19/2026full-timeMinneapolis • Minnesota, Pennsylvania • 🇺🇸 United StatesMid-LevelSenior💰 $92,820 - $109,200 per yearWebsite

About the role

Key responsibilities & impact
  • Lead the execution of consolidated and ad-hoc email campaigns from concept through launch.
  • Partner with Strategy and Creative teams to align business objectives, creative direction, and campaign goals.
  • Manage creative-to-data mapping and ensure all required assets are delivered to the email development team.
  • Conduct email preview and quality assurance reviews, gather stakeholder feedback, and communicate revisions clearly to the development team.
  • Review audit outputs, collect required approvals, and manage workflow processes to ensure campaign readiness and compliance.
  • Ensure campaigns adhere to industry best practices while meeting timelines and key milestones.
  • Serve as a subject matter expert on email best practices, campaign execution, and performance optimization.
  • Analyze campaign results and recommend optimizations to improve future performance.
  • Build strong relationships with internal stakeholders and external partners.

Requirements

What you’ll need
  • Bachelor’s degree or equivalent work experience.
  • Five or more years of experience in digital marketing or a related field.
  • Strong project and channel management skills, with exceptional attention to detail and the ability to thrive in a fast-paced environment.
  • Deep understanding of email marketing fundamentals, including audience targeting, messaging, creative execution, subject lines, testing, CAN-SPAM compliance, deliverability, and performance measurement.
  • Hands-on experience working with dynamic, data-driven email templates.
  • Proficiency in Microsoft Office applications.
  • Strong attention to detail and excellent organizational, verbal, and written communication skills.
  • Basic to intermediate HTML knowledge.
  • Experience in financial services or a related industry.

Benefits

Comp & perks
  • Healthcare (medical, dental, vision)
  • Basic term and optional term life insurance
  • Short-term and long-term disability
  • Pregnancy disability and parental leave
  • 401(k) and employer-funded retirement plan
  • Paid vacation (from two to five weeks depending on salary grade and tenure)
  • Up to 11 paid holiday opportunities
  • Adoption assistance
  • Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law

ATS Keywords

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Hard Skills & Tools
email marketingaudience targetingmessagingcreative executionsubject linestestingCAN-SPAM compliancedeliverabilityperformance measurementHTML
Soft Skills
project managementchannel managementattention to detailorganizational skillsverbal communicationwritten communicationrelationship buildingstakeholder managementquality assuranceperformance optimization