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About the role
Key responsibilities & impact- Lead the execution of consolidated and ad-hoc email campaigns from concept through launch.
- Partner with Strategy and Creative teams to align business objectives, creative direction, and campaign goals.
- Manage creative-to-data mapping and ensure all required assets are delivered to the email development team.
- Conduct email preview and quality assurance reviews, gather stakeholder feedback, and communicate revisions clearly to the development team.
- Review audit outputs, collect required approvals, and manage workflow processes to ensure campaign readiness and compliance.
- Ensure campaigns adhere to industry best practices while meeting timelines and key milestones.
- Serve as a subject matter expert on email best practices, campaign execution, and performance optimization.
- Analyze campaign results and recommend optimizations to improve future performance.
- Build strong relationships with internal stakeholders and external partners.
Requirements
What you’ll need- Bachelor’s degree or equivalent work experience.
- Five or more years of experience in digital marketing or a related field.
- Strong project and channel management skills, with exceptional attention to detail and the ability to thrive in a fast-paced environment.
- Deep understanding of email marketing fundamentals, including audience targeting, messaging, creative execution, subject lines, testing, CAN-SPAM compliance, deliverability, and performance measurement.
- Hands-on experience working with dynamic, data-driven email templates.
- Proficiency in Microsoft Office applications.
- Strong attention to detail and excellent organizational, verbal, and written communication skills.
- Basic to intermediate HTML knowledge.
- Experience in financial services or a related industry.
Benefits
Comp & perks- Healthcare (medical, dental, vision)
- Basic term and optional term life insurance
- Short-term and long-term disability
- Pregnancy disability and parental leave
- 401(k) and employer-funded retirement plan
- Paid vacation (from two to five weeks depending on salary grade and tenure)
- Up to 11 paid holiday opportunities
- Adoption assistance
- Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law
ATS Keywords
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Hard Skills & Tools
email marketingaudience targetingmessagingcreative executionsubject linestestingCAN-SPAM compliancedeliverabilityperformance measurementHTML
Soft Skills
project managementchannel managementattention to detailorganizational skillsverbal communicationwritten communicationrelationship buildingstakeholder managementquality assuranceperformance optimization