Digital Analytics, CX Engineering Director

U.S. Bank

Digital Analytics & CX Engineering Director leading engineering for marketing analytics platforms and customer insights. Partnering with stakeholders to translate business needs into effective engineering solutions.

Posted 5/1/2026full-timeHopkins • Minnesota, Texas • 🇺🇸 United StatesLeadWebsite

About the role

Key responsibilities & impact

Establish and execute engineering objectives for digital analytics and tag management systems and CX platforms in alignment with business and technology strategies
Lead teams in designing, developing, implementing, and supporting scalable and reliable analytics engineering solutions that meet defined marketing and digital needs
Provide technical direction and guidance on architecture, design patterns, and engineering standards within the marketing and digital domain
Provide technical direction and expertise for the ad tech ecosystem and data flows across display, search, social, and CTV
Ensure engineering work adheres to best practices for quality, security, performance, and maintainability
Support the development and operation of analytics and tag management engineering capabilities that enable digital and customer experience measurement and reporting
Support the development and operation of customer experience tools that enable a customer-centric focus for our Marketing and Digital teams
Partner with Marketing and Digital teams to translate requirements into business cases and well-defined technical solutions and data products
Enable consistent, trusted data flows and analytics outputs that support marketing decision-making
Establish and use metrics to assess engineering delivery, system reliability, and platform performance; drive continuous improvement, innovation and automation
Lead or support incident response and issue resolution within the marketing analytics engineering scope, focusing on root cause analysis and prevention
Proactively identify and resolve technical or delivery risks within the team’s area of responsibility
Directly manage and develop experienced engineering professionals, providing coaching, feedback, and performance management
Foster a culture of engineering excellence, accountability, and continuous learning aligned with organizational values
Support career development and skills growth within the analytics engineering team
Ensure consistency of experience for the team across onshore and offshore talent
Build effective working relationships with cross-enterprise stakeholders to support delivery of analytics and CX capabilities
Communicate technical concepts, progress, and risks clearly to both technical and non-technical stakeholders
Collaborate with peer leaders to remove cross-team blockers and support aligned execution

Requirements

What you’ll need

Bachelor's degree, or equivalent work experience
Eight or more years of relevant software engineering experience
Five or more years of experience leading a software engineering team
Strong understanding of software development processes, tools, and engineering best practices
Strong understanding of Agile ways of working
Strong understanding of and experience with analytics and tag management platforms
Demonstrated ability to partner effectively with business and analytics stakeholders
Experience applying engineering rigor to data quality, reliability, and operational stability
Experience ensuring compliance with privacy, data protection, and consumer consent regulations (e.g., GDPR, CCPA/CPRA, GLBA)
Demonstrated ability to partner with Legal, Privacy, Compliance, Risk, and Audit teams to translate regulatory and policy requirements into scalable analytics architectures, governance models, and operational controls

Benefits

Comp & perks

Healthcare (medical, dental, vision)
Basic term and optional term life insurance
Short-term and long-term disability
Pregnancy disability and parental leave
401(k) and employer-funded retirement plan
Paid vacation (from two to five weeks depending on salary grade and tenure)
Up to 11 paid holiday opportunities
Adoption assistance
Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

analytics engineeringtag management systemsdata flowsarchitecturedesign patternsengineering standardsdata qualityoperational stabilityAgile methodologiessoftware development processes

Soft Skills

leadershipcoachingcommunicationcollaborationproblem-solvingcontinuous improvementaccountabilityrelationship buildingtechnical directionrisk management

Certifications

Bachelor's degreeGDPR complianceCCPA/CPRA complianceGLBA compliance