U.S. Bank

Marketing Specialist – Paid Media, Affiliate and Paid Search

U.S. Bank

full-time

Posted on:

Origin:  • 🇺🇸 United States • Illinois

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Salary

💰 $75,905 - $89,300 per year

Job Level

JuniorMid-Level

About the role

  • Responsible for the development and implementation of marketing strategies via affiliate and paid search channels Deliver measurable, customer-centric marketing programs to maximize engagement and growth Evaluate and measure program results to optimize investment Work with agencies and cross-functional teams to produce branded and compliant materials Collaborate with internal partners to ensure marketing programs comply with laws, regulations and bank policies Work closely with third party affiliate and paid search agencies to assess and optimize performance of acquisition channels

Requirements

  • Bachelor's degree, or equivalent work experience Two to four years of experience in marketing industry Hands-on experience working with affiliate partners Ability to lead projects and provide marketing that is data-driven, customer-centric, and relevant Ability to work independently and have proven ability to complete projects on target, on time, and on budget Able to adapt based on data/research and learnings from prior campaigns Organizational, interpersonal, and relationship building skills Well-developed written and oral communication skills, including presentation skills Ability to multi-task and manage multiple partners and projects at one time Analytically and data focused with the ability to assess campaign performance