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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in strategic communications planning, stakeholder engagement, and content development, with a strong focus on leveraging data and AI tools to enhance messaging and visibility. Proven ability to build relationships with media and industry influencers to advance brand objectives.
Highest-signal resume keywords
Strategic Communications PlanningInternal/External Communications StrategyStorytelling and Content DevelopmentData and Analytics UtilizationRelationship-Building Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Communications StrategyContent DevelopmentStorytellingMedia RelationsStakeholder EngagementEditorial Calendar ManagementThought Leadership InitiativesAI-Driven CommunicationsDigital Platforms ProficiencyDecision-Making
Soft Skills
Interpersonal SkillsRelationship-BuildingIndependent JudgementInfluencing SkillsDeadline Management
Tools & Technologies
AI ToolsDigital PlatformsMedia Formats
Industry Keywords
Reputation ManagementExecutive VisibilityInnovationTransformationStakeholder Engagement
About the role
Key responsibilities & impact- Help drive the strategic communications planning process for a line of business or function.
- Serve as a trusted communications advisor to business leaders, providing strategic counsel on reputation, messaging, stakeholder engagement, and communications opportunities.
- Develop and lead integrated external communications campaigns that elevate Truist's reputation, strengthen executive visibility, and showcase innovation, transformation, technology, data, and AI-driven initiatives.
- Identify, develop, and execute compelling stories, thought leadership content, media materials, executive communications, and external messaging that support business priorities and market positioning.
- Build and maintain relationships with reporters, editors, and industry influencers; identify proactive media opportunities; and contribute to earned media placements that advance Truist's brand and business objectives.
- Develop and manage an external editorial calendar that aligns storytelling opportunities with business priorities, industry trends, innovation milestones, and executive visibility opportunities.
- Identify and support speaking engagements, industry conferences, award submissions, media opportunities, and thought leadership initiatives that elevate the visibility of Truist leaders and initiatives.
- Partner with internal stakeholders to communicate key business priorities and support leadership communications as needed.
- Use data, analytics, and media insights to inform communications strategies, measure effectiveness, and drive decision-making.
- Responsibly apply AI and other technology tools to improve and streamline communications work while helping translate complex technology, data, AI, and transformation initiatives into compelling stories for external audiences.
Requirements
What you’ll need- Bachelor’s degree
- 7+ years of relevant communications experience or equivalent advanced educational training
- Proven experience in creating internal/external communications strategy
- Strong interpersonal and relationship-building skills
- Ability to manage complex stakeholder environments, influence others, and meet tight deadlines
- Excellent storytelling, writing, and content development skills
- Ability to exercise independent judgement in daily decision making
- Experience using data and analytics to drive decisions
- Proficient in digital platforms, AI tools, and basic media formats
Benefits
Comp & perks- medical
- dental
- vision
- life insurance
- disability
- accidental death and dismemberment
- tax-preferred savings accounts
- 401k plan
- no less than 10 days of vacation
- 10 sick days
- paid holidays