Senior Business Management Analyst

Truist

Senior Analyst at Truist developing and driving strategic initiatives for consumer retail banking. Leveraging data-driven problem solving for aligning business priorities in client segment management.

Posted 5/28/2026full-timeCharlotte • North Carolina • 🇺🇸 United StatesSeniorWebsite

About the role

Key responsibilities & impact

Lead the development of client segment, product and channel strategy for Retail & Small Business Banking
Drive key strategic initiatives including identification of high value segments and points of differentiation to win with high value segments
Coordinate BU wide activities and initiatives - Partner with BU teams to drive initiative implementation: including project management
Have overall accountability for client segment management (drive intended outcomes of acquiring new households or deepening relationships with existing households)
Partner with performance / analytics teams to draw insights emerging for segment to identify growth opportunities
Continue to formulate new strategic initiatives by drawing on analytics / insights
Partner with product and channel teams to drive delivery of differentiated products and client experiences by segment

Requirements

What you’ll need

Strong academic credentials – college degree (MBA preferred), or equivalent education and related training or experience
Eight years of experience, or equivalent experience and related training
Background in consumer financial services / banking
Problem-solving skills, ability to distil insights from large data-sets, strong analytical, communication skills
Experience in strategy consulting / strategic planning roles (preferred)
Deep knowledge of consumer / small business / direct banking (preferred)
Proven ability to collaborate across organizational siloes (preferred)
Ability to lead by influence (preferred)
Competitive Intelligence: Support strategy and initiatives by providing competitive insights and analysis (preferred)

Benefits

Comp & perks

medical, dental, vision, life insurance
disability, accidental death and dismemberment
tax-preferred savings accounts
401k plan
10 days of vacation
10 sick days
paid holidays
defined benefit pension plan
restricted stock units
deferred compensation plan

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

strategic planningproject managementdata analysiscompetitive analysis

Soft Skills

problem-solvinganalytical skillscommunication skillscollaborationleadership by influence

Certifications

MBA