Marketing Data Analyst – Growth Marketing, Data Analytics

Truelogic Software

Marketing Data Analyst joining a high-impact digital organization for analyzing paid media investments. Optimizing media performance across SEM, Meta, and TikTok in a remote role.

Posted 5/29/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSeniorWebsite

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

SQLdbtdata modelingdata analysisperformance trackingconversion APImarketing analyticsdata dashboard developmentdata reliabilitybudget allocation

Soft Skills

independent operationcommunicationstrategic recommendationsstakeholder engagementanalytical thinkingproblem-solvingclarity in reportingcollaborationadaptabilityattention to detail

Tools & Technologies

SigmaGitHubMetaGoogle AdsTikTokbusiness intelligence dashboardsdigital paid mediaprogrammatic advertisingPaid SearchPaid Social

Industry Keywords

CACCPAROASdigital marketingad platform datasetsin-platform measurementmedia investmentschannel performancedata synthesisexecutive leadership

Tech Stack

Tools & technologies

SQL

About the role

Key responsibilities & impact

Own regular performance tracking across SEM, Meta, and TikTok, monitoring core metrics (CAC, CPA, ROAS) and flagging critical channel shifts.
Maintain and update business intelligence dashboards in Sigma and optimize underlying data models using dbt and GitHub.
Monitor, maintain, and troubleshoot conversion API pipelines across Meta, Google, and TikTok to ensure exact data reliability.
Combine external marketing data with internal business databases to generate detailed analyses, advising channel managers on where to scale back or allocate more budget.
Synthesize intricate channel performance data into clear, concise, and actionable strategic recommendations for stakeholders and executive leadership.

Requirements

What you’ll need

Mid-Level expertise with the proven ability to operate completely independently without requiring constant direction or hand-holding.
Strong, advanced SQL skills and hands-on experience building and maintaining dbt models using GitHub.
Direct experience building, updating, and maintaining modern data dashboards specifically within Sigma.
Proven background in marketing analytics focusing on digital paid media channels (Paid Search, Paid Social, Connected TV, Programmatic) and in-platform measurement.
Specific expertise in combining external ad platform datasets (Google Ads, Meta Ads) with internal corporate databases to optimize media investments.
Excellent English communication skills with a track record of translating technical metrics into clear business insights for non-technical teams.

Benefits

Comp & perks

100% Remote Work: Enjoy the freedom to work from the location that helps you thrive. All it takes is a laptop and a reliable internet connection.
Highly Competitive USD Pay: Earn an excellent, market-leading compensation in USD, that goes beyond typical market offerings.
Paid Time Off: We value your well-being. Our paid time off policies ensure you have the chance to unwind and recharge when needed.
Work with Autonomy: Enjoy the freedom to manage your time as long as the work gets done. Focus on results, not the clock.
Work with Top American Companies: Grow your expertise working on innovative, high-impact projects with Industry-Leading U.S. Companies.