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Senior Data Analytics Engineer – Hospitality Tech
Truelogic SoftwareStrategic Analytics Engineer creating scalable reporting systems for hospitality tech. Developing insightful analytics using GA4, BigQuery, and various data sources to enhance client engagement.
Tech Stack
Tools & technologiesBigQueryCloudETLGoogle Cloud PlatformSQL
About the role
Key responsibilities & impact- Design and implement a multi-tier SaaS reporting infrastructure to support diverse client levels and brand campaign requirements.
- Lead the GA4 and Google Tag Manager strategy, overseeing implementation, QA, and the definition of event tracking standards for QR scans, lead captures, and promo engagement.
- Architect and manage GA4 data exports into BigQuery, building robust models that join event data with account, venue, and subscription datasets.
- Integrate data from diverse sources including Sanity CMS, Mailchimp, SMS platforms, and POS systems to create a unified view of the consumer journey.
- Develop reusable reporting templates and automated dashboards for client recaps, monthly summaries, and real-time campaign performance.
- Evaluate and deploy reporting automation tools such as Looker Studio Pro, AgencyAnalytics, or Whatagraph to enhance scalability.
- Establish data governance and access control protocols to ensure secure, account-specific reporting views.
- Partner with product and engineering teams to ensure tracking requirements are seamlessly integrated into the development lifecycle.
- Translate complex analytics into actionable business insights for internal stakeholders, venues, and brand partners.
- Maintain comprehensive documentation including tracking plans, data dictionaries, and architectural workflows.
Requirements
What you’ll need- 4+ years of professional experience in marketing analytics, product analytics, or analytics engineering.
- Expert-level proficiency with GA4, Google Tag Manager, and the Google Cloud Platform ecosystem.
- Advanced SQL skills and hands-on experience modeling complex datasets within BigQuery.
- Proven track record building sophisticated dashboards in Looker Studio or similar BI tools.
- Deep understanding of event tracking, custom dimensions, conversion optimization, and UTM strategy.
- Demonstrated ability to define clean data taxonomies and maintain rigorous tracking documentation.
- Experience in data engineering tasks, specifically joining disparate data sources into reporting-ready models.
- Strong communication skills with the ability to bridge the gap between technical execution and business strategy.
- Experience with Looker Studio Pro or white-label reporting platforms is preferred.
- Familiarity with automated reporting tools such as AgencyAnalytics, Databox, or DashThis is a plus.
- Exposure to Sanity CMS, Mailchimp, or CRM marketing automation tools is highly desirable.
- Knowledge of dbt, Fivetran, Airbyte, or ETL tools is preferred.
- Experience with API-based data ingestion, webhooks, or automation platforms like Make and Zapier is a plus.
- Background in SaaS reporting, multi-tenant analytics, or hospitality/CPG campaign reporting is preferred.
Benefits
Comp & perks- 100% Remote Work: Enjoy the freedom to work from the location that helps you thrive. All it takes is a laptop and a reliable internet connection.
- Highly Competitive USD Pay: Earn an excellent, market-leading compensation in USD, that goes beyond typical market offerings.
- Paid Time Off: We value your well-being. Our paid time off policies ensure you have the chance to unwind and recharge when needed.
- Work with Autonomy: Enjoy the freedom to manage your time as long as the work gets done. Focus on results, not the clock.
- Work with Top American Companies: Grow your expertise working on innovative, high-impact projects with Industry-Leading U.S. Companies.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
GA4Google Tag ManagerBigQuerySQLLooker Studiodata modelingevent trackingdata governanceAPI-based data ingestionETL
Soft Skills
communicationcollaborationanalytical thinkingproblem-solvingdocumentation