Chief Marketing Officer

• Lead the games portfolio growth for Zephyr Mobile; shape UA strategy, product innovation, adtech, monetisation, measurement, and creatives.
• Own UA and organic growth strategies across multiple top-performing titles.
• Lead a team of UA specialists and mentor high-performing teams.
• Own, manage and optimize several multi-million-dollar marketing budgets.
• Use data to uncover opportunities and inform experimentation across UA, monetisation and product.
• Monitor trends, competitors, and emerging genres; adopt innovative mechanics and tools.
• Ownership of marketing budget forecasting, allocation, and revenue planning to maximize growth efficiency and profitability.
• Monitor and guide development of analytics, BI and adtech infrastructure for end-to-end data visibility.
• Manage internal creative team to innovate ad content.
• Partner with Product, Design, and Analytics to launch high-impact initiatives.
• Build strategic relationships with ad networks, stores, platforms, and external partners.

Vice President, Marketing

Head of Marketing