Director

• - **Lead and optimise ad monetisation strategy** across all Tripledot titles, balancing revenue growth with player experience.
• - **Manage the ad monetisation **portfolio exceeding $100M annually, delivering growth through data-driven yield optimisation and testing. Oversee ad operations to ensure revenue stability and reliability, with any fluctuations—whether drops or spikes—identified, investigated, and addressed swiftly, accurately, and with high priority.
• - **Own and innovate within the ad tech stack and mediation strategy**, adopting new technologies, experimenting with formats, and developing custom tools with engineering.
• - **Analyse performance at scale**, turning eCPM, fill rate, and ARPDAU insights into actionable improvements.
• - **Collaborate cross-functionally** with Product, UA, BI, and Engineering to design and iterate on ad placements and segmentation.
• - **Build and mentor a world-class monetisation team** focused on analytics, ad ops, and partner management.
• - **Own relationships with ad partners and networks**, ensuring Tripledot remains a leader in ad innovation and compliance.

Monetisation Director

Insights Director

Director, Product – Customer Facing Team

Technical Director

Managing Director – Hybrid

Programme Support Director