Product Marketing

• Lead the team that supports growth in migrating from selling on-prem point solutions to a cloud-enabled tech platform
• Enhance and drive awareness of TU’s platform innovation and data/solution ecosystem experience, as well as our tech partner program, via modernized internal and external communication programs
• Create tailored platform and partner content for presentations, sales training, product sheets, case studies, demonstrations, blogs, webinars, thought leadership content, events, press releases, and partner marketing tactics
• Own the technical/data audience personas, messaging, differentiation, storytelling and enablement with an emphasis on solution packaging, partner ecosystems, evangelism, and communicating incremental and future value
• Develop successful go-to-market programs to ensure organizational readiness to sell and achieve product revenue objectives, with an emphasis in sales engagement and strategy development in how we work with partners
• Advocate for voice of the customer, and seek in-market testimonials to create a feedback loop to inform strategic decisions to evolve how we go to market with partners
• Support and activate platform migration strategies that span across products and solutions to ensure customer migrations are executed with focus on the customer experience
• Track key performance indicators to monitor and enhance product marketing effectiveness
• Lead GTM strategy, storytelling, messaging, pitch decks, promotional collateral, sales enablement material, and competitive positioning with key partners and in support of our broader platform strategy

Senior Director, Product Marketing – Platform, Partners, Integrations

Founding GTM Associate

Director of Product – Go-To-Market

Senior Product Marketing Manager – Data Center

Product Marketing Manager

Director of Product Marketing – IT Operations