Senior Business Analytics Analyst, Marketing

Transamerica

Responsible for measuring and analyzing productivity and sales metrics within business groups at Transamerica. Expected to provide insights and recommendations to optimize processes and improve efficiencies.

Posted 5/8/2026full-timeDenver • Colorado, Iowa • 🇺🇸 United StatesSenior💰 $85,000 - $100,000 per yearWebsite

Tech Stack

Tools & technologies

SQL

About the role

Key responsibilities & impact

Execute and analyze lead prioritization and automated engagement actions.
Develop insights and understanding of business performance based on data and statistical methods.
Communication and presentation of reports and in-depth analysis, including recommendations for optimizing campaigns, business processes and sales efficiencies.
Provide analytics and improvement recommendations related to rep/agent productivity, sales metrics, process efficiencies and strategy forecasts.
Maintain a thorough knowledge of the business and systems within the supported group; analyze systems and sales processes.
Resolve technical issues, such as report/query malfunction, lapse in visualization stability/functionality and lead distribution mechanics.
Assist team members as needed.

Requirements

What you’ll need

Bachelor’s degree in a business-related field or equivalent experience.
Five years of experience in data analytics, process improvement or other relevant work.
Advanced understanding of data tools for visualization, extraction, modeling, CRM solutions and SQL.
Analytical and problem-solving skills to perform high-level analysis and resolve technical issues.
Communication and presentation skills for delivery of reports and analysis.
Ability to multi-task and work as part of a team in a dynamic and complex environment.
Proficiency using MS Office (Word, Excel, PowerPoint).

Benefits

Comp & perks

Competitive Pay
Bonus for Eligible Employees
Benefits Package
Pension Plan
401k Match
Employee Stock Purchase Plan
Tuition Reimbursement
Disability Insurance
Medical Insurance
Dental Insurance
Vision Insurance
Employee Discounts
Career Training & Development Opportunities
Health and Work/Life Balance Benefits
Paid Time Off starting at 160 hours annually for employees in their first year of service.
Ten (10) paid holidays per year (typically mirroring the New York Stock Exchange (NYSE) holidays).
Be Well Company holistic wellness program, which includes Wellness Coaching and Reward Dollars
Parental Leave – fifteen (15) days of paid parental leave per calendar year to eligible employees with at least one year of service at the time of birth, placement of an adopted child, or placement of a foster care child.
Adoption Assistance
Employee Assistance Program
Back-Up Care Program
PTO for Volunteer Hours
Employee Matching Gifts Program
Employee Resource Groups
Inclusion and Diversity Programs
Employee Recognition Program
Referral Bonus Programs

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

data analyticsprocess improvementdata visualizationdata extractiondata modelingCRM solutionsSQLreportingstatistical methodssales metrics

Soft Skills

analytical skillsproblem-solving skillscommunication skillspresentation skillsteamworkmulti-taskingadaptabilityorganizational skillsstrategic thinkingrecommendation development