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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in digital marketing and communications, with strong capabilities in content creation, vendor management, and CRM administration. Proficient in maintaining quality standards and fostering positive relationships with clients and internal teams.
Highest-signal resume keywords
Digital MarketingContent CreationVendor ManagementCRM AdministrationQuality Management System
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Digital MarketingContent CreationVendor ManagementCRM ToolsEmail MarketingMarket ResearchQuality Management System PrinciplesSpanish Language SkillsWriting SkillsInterpersonal Communication
Soft Skills
Interpersonal CommunicationTeam CollaborationRelationship BuildingOrganizational SkillsCustomer Satisfaction Focus
Tools & Technologies
MS OfficeCanvaAcrobatIllustratorInDesignDinamizeSocial Media Platforms
Industry Keywords
MarketingPublic RelationsQuality Management SystemPDCAMASPFishbone Diagrams
About the role
Key responsibilities & impact- Develop, create and update presentations, institutional materials, sales support materials and content for campaigns, digital channels and the company’s promotional activities;
- Manage media, advertising, visual communication and printing vendors, overseeing creative development, approvals, production and distribution of materials;
- Administer the company’s digital channels by publishing content, monitoring interactions and tracking campaign and communication performance;
- Organize and support trade shows, events, workshops and relationship-building activities, including coordination of vendors, giveaways, promotional materials and schedules;
- Support internal communications and employee engagement initiatives by producing content and materials for internal channels;
- Update client and lead information, assisting in maintaining the contact database and use of the CRM;
- Assist with market, competitor and trend research, contributing to data collection and benchmarking studies;
- Prepare and monitor email marketing campaigns and manage the distribution of media clipping;
- Support the commercial team in producing sales support materials and in coordination between marketing and sales;
- Conduct customer satisfaction surveys in accordance with current policy;
- Ensure compliance with the Visual Identity Manual, meet requirements of the Quality Management System and maintain appropriate relationships with clients, suppliers and internal teams;
- Respond to POs and PRs and other Quality Management System requirements (quality policy and objectives, risks and opportunities, etc.) when executing tasks;
- Maintain positive relationships and appropriate conduct with the internal team, clients and third parties, following TMSA’s Code of Conduct guidelines.
Requirements
What you’ll need- Degree in Marketing, Public Relations or a related field.
- Intermediate knowledge of digital marketing and communications;
- Proficient in MS Office and intermediate-level design tools (Canva, Acrobat, Illustrator, InDesign);
- Familiarity with CRM tools, social media platforms and email marketing tools (Dinamize);
- Strong writing skills and interpersonal communication abilities;
- Basic to intermediate Spanish/English (with emphasis on written skills);
- Knowledge of Quality Management System principles and procedures, and familiarity with quality methodologies such as PDCA, MASP and cause-and-effect (fishbone) diagrams.
Benefits
Comp & perks- Health plan
- Dental plan
- Life insurance
- PPR (profit-sharing/performance bonus)
- Good Card
- On-site cafeteria
- Attendance and punctuality award
- Transportation voucher
- On-site parking
- Education assistance
- Partnerships with educational institutions
- In-company therapy
