
SEO Specialist, iGaming US Market
Thinking IT Corp.
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇬🇪 Georgia
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Own SEO performance for assigned iGaming sites/sections.
- Build and maintain SEO roadmaps (what we fix, what we publish, what we build links to).
- Translate SEO needs into tasks for content writers, developers, and link builders.
- Do keyword research and map keywords to pages.
- Create optimization guidelines (titles, metas, headers, internal links, schema).
- Brief content teams on money pages, reviews, casino/sports pages, and supporting blog content.
- Check that content matches intent and iGaming compliance.
- Run regular technical audits (crawl, indexation, duplication, canonicals, site speed).
- Prepare precise implementation tickets for developers (no guesswork).
- Monitor GSC for coverage, soft 404s, and ranking drops.
- Share priority pages and anchor plans with the link-building team.
- Review link opportunities for relevance and risk in iGaming.
- Track impact of links on target URLs.
- Track and report on rankings, organic traffic, and page-level performance.
- Spot drops, run cause analysis, and propose fixes.
- Stay updated on Google updates affecting iGaming/affiliates.
Requirements
- 3–4+ years of hands-on SEO experience (on-page + technical).
- Experience in competitive niches (iGaming, betting, affiliates, finance) is a big plus.
- Strong working knowledge of GSC, GA4, Ahrefs/Semrush, Screaming Frog.
- Able to write clear briefs for writers and clear tickets for developers.
- Comfortable prioritizing by business impact.
- Strong written English.
- Nice to Have
- Understanding of affiliate-style pages (reviews, comparisons, bonuses).
- Basic CRO/UX awareness for money pages.
- Familiarity with digital PR / link acquisition processes (even if you don’t lead them).
Benefits
- Performance-based bonuses tied to SEO KPIs.
- Flexible remote setup.
- Work on high-authority iGaming brands.
- Tools and budget to execute.
- Growth opportunities as the SEO function scales.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
SEOkeyword researchtechnical auditson-page optimizationlink buildingCROUX
Soft skills
clear communicationtask prioritizationbrief writinganalytical thinking