
Google Ads and SEO Specialist
Team Virtual
full-time
Posted on:
Location Type: Remote
Location: Pakistan
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Salary
💰 PKR 250,000 - PKR 300,000 per month
About the role
- Develop and execute performance marketing strategies focused on Google Ads and SEO, ensuring measurable results for clients in both B2B and B2C sectors.
- Oversee the setup, management, and optimisation of Google Ads campaigns, maximising client ROI.
- Conduct in-depth keyword research, technical SEO audits, and on-page/off-page SEO improvements to enhance search engine rankings.
- Use Cometly to track and report on campaign attribution, ensuring accurate performance insights across channels.
- Provide data-driven recommendations to refine strategies based on campaign analytics and performance metrics.
- Collaborate with clients to understand their goals and present clear, actionable performance reports aligned with KPIs.
- Manage client marketing budgets effectively, ensuring efficient allocation of resources for maximum ROI.
- Mentor and supervise a junior member of the marketing team, fostering their growth and performance.
- Stay abreast of the latest trends in performance marketing, including updates to Google Ads, search engine algorithms, and attribution technologies.
Requirements
- Educated to degree level, with at least 5 years of digital marketing experience, specialising in Google Ads and SEO performance marketing.
- Proven ability to deliver successful marketing campaigns for both B2B and B2C clients.
- Google Ads Certified with expertise in advanced campaign setups, audience targeting, and A/B testing.
- Extensive experience with Google Analytics, Google Tag Manager, and Google Search Console.
- Proficient in using attribution tools like Cometly for cross-channel tracking and insights.
- Strong analytical skills with the ability to translate data into actionable strategies.
- Excellent communication and client management skills, including the ability to present clear, concise performance reports.
Benefits
- Health Insurance for employees and their dependants
- Mental Health Care Coverage
- Grocery Stipend
- and more.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
Google AdsSEOkeyword researchtechnical SEO auditson-page SEOoff-page SEOA/B testingcampaign analyticsperformance metricsdata-driven recommendations
Soft skills
analytical skillscommunication skillsclient managementmentoringcollaborationpresentation skillsresource allocationstrategic thinkingproblem-solvingteam supervision
Certifications
Google Ads Certified