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Search Engine Marketing Specialist
TDCXSearch Engine Marketing Specialist optimizing paid-search campaigns for TDCX, a global BPO and digital marketing services company. Managing bids, keywords, ad copy, reporting, and automation improvements.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing and optimizing advertisement campaigns, including ad copy and bid strategies, while leveraging strong communication skills to support sales and marketing initiatives. Proficient in performance reporting and implementing technologies that enhance search engine marketing efforts.
Highest-signal resume keywords
Advertisement Campaign ManagementKeyword Research and AnalysisPerformance ReportingSales and Marketing SolutionsQuality Management System Implementation
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Ad Copy OptimizationBid Price ManagementCost Per Conversion AnalysisCost Per Click ManagementPerformance Reporting
Soft Skills
Strong Communicative SkillsFlair for SellingAdaptability to New Systems
Tools & Technologies
Search Engine Marketing ToolsAutomation Technologies
Industry Keywords
Online MarketingCampaign StrategiesQuality Management System
About the role
Key responsibilities & impact- Manage and optimize existing advertisement campaign components, including ad copy, bid prices, cost per conversion, cost per click, and keyword research
- Help create and implement campaign strategies, including keyword research and analysis
- Create performance reports with recommendations for improvements
- Track funds in accounts and maintain conversation
- Implement new technologies and automation capabilities that enhance SEM efforts
- Perform other duties assigned by management within the category of employment
- Support the effective implementation, maintenance, and continual improvement of TDCX’s Quality Management System
Requirements
What you’ll need- Candidate must possess at least a Bachelor's Degree in any field
- Preferable with 2 years of working experience in the related field; fresh graduates are encouraged to apply
- Strong communicative skills and a flair for selling creative market solutions
- Passion for sales and genuine interest in online marketing
- Comfortable working with computers and multiple systems, with ability to learn and adapt to new ones
- Excellent verbal and written communication skills in English and the language of the supporting market
Benefits
Comp & perks- Attractive remuneration and great perks
- Comprehensive medical, insurance, and social security coverage
- World-class workspaces
- Engaging activities and recognition programs
- Strong learning and development plans for your career growth
- Positive work culture that enables your future
- Easy-to-access location with direct public transport links
- Flexible working arrangements
- Coaching and mentoring from experts in your field
- Join a global company, winner of hundreds of industry awards