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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in creative leadership, strategic branding, and multi-platform marketing campaigns, with a strong ability to mentor teams and drive innovative solutions that align with business growth objectives.
Highest-signal resume keywords
Creative Leadership ExperienceBranding ExpertiseMulti-Platform Campaign DevelopmentAdobe Creative Suite ProficiencyStrong Communication Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Creative DevelopmentCampaign ManagementVideo ProductionStrategic ThinkingProblem-Solving
Soft Skills
LeadershipCollaborationFeedback ProvisionPresentation Skills
Tools & Technologies
Adobe Creative SuitePowerPointAi PlatformsMotion Graphics Software
Industry Keywords
Advertising AgencyCreative StrategyBrand IdentityConsumer InsightsNew Business Growth
About the role
Key responsibilities & impact- Develop and articulate a creative vision that aligns with business growth objectives and marketing strategies
- Lead the ideation, creative development, and execution of all new business pitches, agency branding exercises, and marketing initiatives
- Ensure all creative concepts align with client needs, industry trends, and the agency’s long-term vision
- Ideate, manage and produce pitch and marketing videos, taking video scripts and concepts from internal stakeholders and developing into emotive and engaging content
- Oversee and mentor a cross-functional creative team, fostering a collaborative environment to deliver innovative solutions
- Lead brainstorming sessions and creative reviews, providing constructive feedback and direction to team members
- Manage team workload, timelines, and resources to meet business and project objectives effectively
- Partner with the New Business team to craft compelling pitches that win clients and showcase the agency's unique strengths
- Direct the development of pitch materials, presentations, large scale pitch theatre, experiential design, and marketing collateral that support new client acquisition
- Collaborate closely with account and strategy teams to ensure creative solutions are grounded in consumer insights and brand goals
- Oversee the creative strategy for all agency marketing campaigns, ensuring they reinforce brand identity and position the agency as an industry leader
- Lead the creation of multi-channel marketing campaigns that engage prospects and enhance brand awareness
- Stay informed on emerging industry trends, competitive landscapes, and new technologies to ensure creative work remains innovative and forward-thinking
Requirements
What you’ll need- Ideally 8+ years of creative leadership experience, preferably in a media or advertising agency
- Proven track record of leading successful creative campaigns that have driven new business growth
- Strong portfolio showcasing expertise in branding, marketing, and multi-platform campaigns
- Ability to think both strategically and creatively, with strong problem-solving skills
- Experience collaborating with business development, strategy, and account management teams
- Excellent leadership, communication, and presentation skills, with experience leading high-performance creative teams
- Proficiency in creative software (Adobe Creative Suite, Powerpoint, editing, motion graphics etc)
- Experience with Ai platforms with the ability to create conceptual creative outputs and visualisations
Benefits
Comp & perks- Exceptional opportunity to shape the creative direction of a leading media agency
- Fast-paced and collaborative environment
- Opportunities for personal and professional development
