
Paid Search Specialist
TADERA
full-time
Posted on:
Location Type: Hybrid
Location: Lima • Peru
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About the role
- Conduct comprehensive keyword research and analysis to identify high-performing keywords.
- Create, manage, and optimize PPC campaigns across platforms like Google Ads and Bing Ads.
- Develop ad copy and landing page strategies to improve relevance and quality score.
- Monitor and control advertising budgets to ensure optimal ROI.
- Analyze campaign performance using tools like Google Analytics and provide actionable insights.
- Implement A/B testing methodologies to optimize ad creative and landing pages.
- Stay updated on industry trends and competitor strategies to propose new ideas.
- Collaborate with cross-functional teams to align advertising efforts with overall marketing strategies.
Requirements
- Bachelor’s degree in Marketing, Business, or a related field
- 2+ years of experience managing SEM campaigns, preferably in an agency or e-commerce environment
- Proficiency in Google Ads, Bing Ads, and other PPC platforms
- Strong analytical skills with a data-driven mindset
- Excellent written and verbal English communication skills
- Ability to multitask and manage multiple campaigns simultaneously
- Google Ads and Bing Ads certifications (preferred)
Benefits
- EPS 100% health insurance and wellness initiatives
- Flexible Work Model : Hybrid work environment with a healthy work-life balance
- Long-Term Contract : Stability and the opportunity to grow within a global network
- Global Exposure : Work with international teams and global brands
- Competitive Compensation : Attractive full time contract monthly salary + food benefit card
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
keyword researchPPC campaign managementad copy developmentlanding page optimizationA/B testingdata analysisROI optimizationSEM campaign management
Soft Skills
analytical skillscommunication skillsmultitaskingcollaboration
Certifications
Google Ads certificationBing Ads certification