Performance Marketing Specialist
Synagie Group Asia & Europe
full-time
Posted on:
Location Type: Remote
Location: Petaling Jaya • Malaysia
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Job Level
About the role
- Develop and execute comprehensive e-commerce performance marketing strategies and media plans with clear KPIs aligned with client’s business objectives and targets.
- Implement end-to-end performance marketing campaigns across onsite and offsite channels, including PPC, SEO and social media, focusing on achieving targets and KPIs.
- Assist in managing marketing budgets, optimizing spending to achieve maximum ROI based on performance metrics
- Utilize analytics tools to monitor and analyze campaign performance, extracting actionable insights to optimize strategies and drive continuous improvement.
- Stay informed about industry trends, competitive landscapes, and emerging technologies to drive innovation in performance marketing strategies
- Prepare regular reports on campaign performance, providing clear insights and recommendations for future optimizations.
- Collaborate with internal and external stakeholders to ensure the successful implementation of content marketing strategies & projects
- Build long-term relationships with clients to develop a trusted advisor relationship.
- Manages client expectations and delivery across all campaigns
- Track and measure the delivery and campaign performance for actionable post-mortem reports, providing meaningful insights and identifying future revenue opportunities.
- Manage and ensure billings and payment accuracy.
- Documentation and archival of campaign post-mortem and compilation of campaign performance benchmarks.
Requirements
- Minimum 1 year of relevant experience developing and executing successful digital advertising campaigns and managing Google Ads accounts and campaigns.
- Proven experience in managing projects with mid-large budgets
- Strong analytical skills with the ability to translate data into actionable insights.
- Able to negotiate, influence and collaborate with internal and external stakeholders
- Excellent written and verbal communication skills in English
- Ability to work independently with minimal direction, seeking coaching and guidance as needed.
Benefits
- Work Setup: Hybrid (thrice a week onsite, 2x WFH)
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
e-commerce performance marketingPPCSEOsocial media marketinganalytics toolsdigital advertising campaignsGoogle Adsbudget managementcampaign performance metricsROI optimization
Soft Skills
analytical skillsnegotiationinfluencecollaborationcommunication skillsindependencecoachingrelationship buildingclient managementproject management